{
"Hubspot": "Hubspot provides marketing information and leads via inbounding marketing software.",
"Hubspot Forms": "Marketing automation form feedback into Hubspot tool.",
"Postie": "Mail into a data-driven performance marketing channel.",
"OmniConvert": "Conversion rate optimization specialist.",
"BrightEdge": "Comprehensive SEO Analytics platform.",
"MailerLite": "Email newsletters made easy signup form.",
"Visual Website Optimizer": "VWO provides A/B, split and multivariate testing software.",
"CrazyEgg": "Crazy Egg provides visualization of visits to your website.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Universal Analytics": "The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.",
"Google Analytics Event Tracking": "Events are user interactions with content that can be tracked independently from a web page or a screen load.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Google Conversion Tracking": "This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).",
"Google AdWords Conversion": "Adwords conversion tracking code.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"Facebook Signal": "Journalists use Signal to surface relevant trends, photos, videos and posts from Facebook and Instagram for use in their storytelling and reporting.",
"Pinterest Conversion Tracking": "Tag that allows you to track actions people take on your website after viewing your Promoted Pin.",
"Bing Universal Event Tracking": "Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.",
"Yahoo Dot": "Fives advertisers a simple way to measure and improve customer engagement across campaigns.",
"Microsoft Clarity": "Free-to-use analytics product for webmasters that shows how people are using your website.",
"Birdeye": "Marketing based platform.",
"Reddit Conversion Tracking": "Conversion tracking system from Reddit.",
"TikTok Conversion Tracking Pixel": "TikTok advertising conversion tracking pixel.",
"Acuity Scheduling": "Clients can quickly view your real-time availability and self-book their own appointments.",
"MobileMonkey": "Messenger marketing platform.",
"Cybot": "Cybot is a tool that helps website operators and marketers comply with data privacy laws in Europe and internationally through easy and automated processes.",
"Hubspot Messages": "Messages is a live chat tool that helps sales teams connect with site visitors .",
"Slack": "Messaging app for teams that makes working together simple and efficient.",
"CallRail": "Phone call tracking, recording and analytics.",
"AddShoppers": "Reward sharing and measure ROI with AdShopper button.",
"Cheq": "Secure trust, privacy, marketing, and operations by blocking all threats.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"Yoast Plugins": "SEO based plugins from Yoast.",
"Yoast WordPress SEO Plugin": "Functionality that helps you optimize your pages content, images titles, meta descriptions and more.",
"Sitelinks Search Box": "With Google sitelinks search box, people can reach your content more quickly from search results.",
"WP PageNavi": "Replaces older and newer page links with different ones.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Pinterest": "Content from the social image sharing website Pinterest.",
"reCAPTCHA": "Anti-bot CAPTCHA widget from Google.",
"reCAPTCHA Enterprise": "Enterprise version of Google's reCAPTCHA service.",
"Browse Happy": "Tells the user to use a newer browser.",
"Termly": "GDPR Compliance Software, legal policy generators and cookie consent manager",
"Global Privacy Control": "This product helps you take control of your privacy by allowing you to globally opt out of data collection and data sharing.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"Font Awesome": "Iconic font and CSS toolkit.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 500k": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 500k.",
"Azure Active Directory": "Enterprise identity service that provides single sign-on, multifactor authentication and more.",
"Cookiebot": "Cookie consent widget - now owned by Usercentrics.",
"Usercentrics": "Consent based privacy button.",
"Cloudflare Radar": "The website appears on the Cloudflare Radar Top 1m sites list",
"CleanTalk Spam Protect": "Universal Anti-Spam plugin for Wordpress.",
"Cleantalk": "Anti spam plugin system.",
"Pinterest Domain Verify": "A verified website linked to a Pinterest user profile.",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"ContactPoint Schema": "A contact point for a department.",
"Corporation Schema": "A company generally with a ticker symbol.",
"Perfmatters": "Perfmatters is the top web performance plugin for WordPress.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"CDN JS": "CloudFlare's CDN with popular javascript frameworks available.",
"jsDelivr": "A free CDN where Javascript developers can host their files. Encompasses MaxCDN, and BootstrapCDN.",
"Cloudflare": "Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.",
"UNPKG": "unpkg is a fast, global content delivery network for everything on npm.",
"Cloudflare JS": "Loads content from Cloudflare CDN.",
"CloudFront": "Amazon CloudFront is a web service for content delivery. It integrates with other Amazon Web Services to give developers and businesses an easy way to distribute content to end users with low latency, high data transfer speeds, and no commitments.",
"Amazon S3": "Amazon Simple Storage provides unlimited storage to developers and online businesses - saving costs and increase storage reliability.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"Google Maps": "Google maps embedded into the webpage.",
"Google Places Library": "Google places Library API for Google Maps",
"Google Maps for Work": "Google Maps for work.",
"Google Maps API": "Google Maps has a wide array of APIs that let you embed the functionality of Google Maps.",
"Euro": "The website uses the € symbol on its website - meaning it may accept payment in Euros.",
"YouTube": "Embedded videos from YouTube.",
"Atlassian Cloud": "Products including Jira and Confluence.",
"WordPress": "WordPress is a state-of-the-art semantic personal publishing platform with a focus on aesthetics, web standards, and usability.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery UI": "jQuery UI provides abstractions for low-level interaction and animation, advanced effects and high-level, themeable widgets, built on top of the jQuery JavaScript Library, that you can use to build highly interactive web applications.",
"jQuery NoConflict": "Return control of $ back to the other libraries with a call to $.noConflict().",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"core-js": "Modular standard library for JavaScript.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"Lightbox": "Lightbox JS is a simple, unobtrusive script used to overlay images on the current page. It's a snap to setup and works on all modern browsers.",
"Fancybox": "FancyBox is a tool for displaying images, html content and multi-media in a Mac-style \"lightbox\" that floats overtop of web page.",
"WebFont Loader": "WebFont Loader gives you added control when using linked fonts via @font-face, from Typekit.",
"Vue": "vue.js a JavaScript MVVM framework.",
"Vue Instantiated": "VueJS instantiated - we found Vue \"loaded\" into memory on this page.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Simpli.fi": "Search retargeting solution.",
"The Trade Desk": "Data-driven marketing suite that offers marketers a single place to buy all forms of online media.",
"The Trade Desk Universal Pixel": "The Trade Desk Universal Pixel is a tracking tag that allows multiple processes to be managed with one pixel added to an entire website. It is a JavaScript (JS) tag that can be used to create conversion tracking tags either through the platform UI or API.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"Nativo": "PostRelease is a new way to advertise in online forums and influence word-of-mouth.",
"Beeswax": "Programmatic advertising system.",
"Impact": "A marketing technology company, working to help brands grow by optimizing their paid marketing and media spend. Providing native integration of solutions in ad fraud prevention, marketing intelligence and partner marketing.",
"Reddit Ads": "Ads from social network Reddit.",
"Google Adsense": "A contextual advertising solution for delivering Google AdWords ads that are relevant to site content pages.",
"Careers": "The website contains a link to a careers / job opportunities / work with us style page.",
"Facebook": "The website mentions facebook.com in some form.",
"LinkedIn": "The website mentions linkedin.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"Do Not Sell": "The “Do Not Sell My Personal Information” page is the mechanism for which consumers can exercise their right to opt out of the sale of their personal data.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"ApplicantPro": "Candidate screening platform.",
"Google Policies": "The website links to Google Privacy and Terms page meaning PII or other data might be shared with Google.",
"Microsoft DNS": "DNS services provided by Microsoft.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"Microsoft Exchange Online": "A rich hosted Exchange environment for every user without having to manage a server.",
"Office 365 Mail": "Email sent from this domain has records showing Office 365 usage.",
"Apple iCloud Mail": "Webmail service provided by Apple.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC Quarantine": "The domain has a DMARC policy of 'Quarantine'. This tells the receiving mail server that all emails that do not have your domain name in the “From” field (or any other set criteria) should be quarantined by default.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"Kinsta": "Premium Wordpress hosting using Google Cloud.",
"Cloudflare Hosting": "Supercharged web hosting service.",
"U.S. Server Location": "The web server is located in the United States.",
"403 Error": "The website returned a 403 Forbidden error message and wasn't identified as parked at the time. This does not mean we are not able to index technologies.",
"RSS": "A family of web feed formats used to publish frequently updated content such as blog entries, news headlines or podcasts.",
"Cloudflare CDN": "Content owned by this site hosted on the Cloudflare CDN.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network.",
"MSN/Bing Webmaster": "Site registered at MSN/Bing Webmaster.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly."
}