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{
"ConvertKit": "Email marketing software for bloggers.",
"Rapleaf": "Marketing automation tools with the necessary data to help brands keep their customers engaged. Now TowerData.",
"LiveRamp": "CRM Retargeting & Data Onboarding app.",
"Confiant": "Security platform that uses artificial intelligence to provide enhanced protection for businesses. It offers a range of features designed to help organizations protect their data and systems from malicious attacks.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Funding Choices": "Google tool to comply with the EU General Data Protection Regulation and recover lost revenue from ad blocking users.",
"Snowplow": "Open source analytics that you store yourself.",
"33 Across": "A technology that connects users content and products into the social graph.",
"WPForms": "WPForms is a popular drag & drop WordPress form builder.",
"WPForms Lite": "Lite version of WPForms.",
"OptinMonster": "OptinMonster enables you to create professionally designed opt-in forms without writing code.",
"MemberPress": "Membership plugin for WordPress.",
"Sitelinks Search Box": "With Google sitelinks search box, people can reach your content more quickly from search results.",
"WordPress Multisite": "A multisite network is a type of WordPress installation setup that allows you to manage multiple websites within a single administrative panel. The main WordPress core files are shared across all the websites within the network.",
"RankMath": "Search engine optimization plugin for WordPress",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"Typekit": "Typekit is the easiest way to use real fonts on the web. It's a subscription-based service for linking to high-quality Open Type fonts from some of the world's best type foundries.",
"Wordpress Plugins": "Plugins are tools to extend the functionality of WordPress. The website uses various plugins from WordPress to provide additional functionality. Some of them may be listed here.",
"Ajax Load More": "Infinite scroll and lazy load solution.",
"WordPress Pro Event Calendar": "Pro Event Calendar plugin adds a professional and sleek calendar to your posts or pages.",
"YouTube Advanced by Embed Plus": "Enhances the YouTube videos you embed in your WordPress site.",
"The Events Calendar": "The Events Calendar is an extensible plugin that lets you easily share your events.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"Gravatar Profiles": "Creates Gravatar Profiles on the site.",
"YouTube IFrame Upload": "Lets users upload videos to YouTube from any webpage.",
"reCAPTCHA": "Anti-bot CAPTCHA widget from Google.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 1m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 1 million.",
"Google Funding Choices": "Google messaging tool for GDPR and CCPA compliance.",
"Lijit Widget": "Contains widgets by lijit providing revolutionary search tools and stats for your blog.",
"CleanTalk Spam Protect": "Universal Anti-Spam plugin for Wordpress.",
"Cleantalk": "Anti spam plugin system.",
"Cookiebot": "Cookie consent widget - now owned by Usercentrics.",
"About Cookies": "Provides information for users on how to delete and control cookies.",
"GreenShift": "Greenshift is a versatile WordPress plugin that combines page building and animation features with top performance, a wide block library, and unique functions.",
"Twemoji": "Twitter Emoji for Everyone",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"Cart Functionality": "The site has a link to a shopping cart which is not categorized under any of the cart technologies we track (custom implementation or not tracked yet).",
"Person Schema": "A human being.",
"Blocksy": "Blocksy is a fast and lightweight WordPress theme.",
"Event Schema": "Something that is happening at a certain time and location like a concert.",
"Organization Schema": "Organization i.e. school, NGO, Corporation.",
"Place Schema": "Something that has a fixed phyiscal location.",
"PostalAddress Schema": "A mailing address.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"Mobile Non Scaleable Content": "This content is formatted for mobile devices, it does not allow the content to be scaled.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"YouTube Privacy Enchanced": "Contains YouTube no cookie content.",
"YouTube": "Embedded videos from YouTube.",
"YouTube IFrame API": "The IFrame player API lets you embed a YouTube video player on your website and control the player using JavaScript",
"WordPress": "WordPress is a state-of-the-art semantic personal publishing platform with a focus on aesthetics, web standards, and usability.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery 3.7.1": "jQuery version 3.7.1",
"jQuery Validate": "JQuery Form Validation Plugin.",
"Underscore.js": "Underscore is a utility-belt library for JavaScript that provides functional programming support.",
"FitVids.JS": "A lightweight, easy-to-use jQuery plugin for fluid width video embeds.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"core-js": "Modular standard library for JavaScript.",
"punycode": "A robust Punycode converter that fully complies to RFC 3492 and RFC 5891, and works on nearly all JavaScript platforms.",
"Mailcheck": "A javascript library and jQuery plugin that suggests a right domain when your user misspells it in an email address.",
"matchMedia": "matchMedia polyfill for testing media queries in JS.",
"JavaScript Modules": "Modern browsers now support native module functionality, optimizing loading and efficiency. Import and export statements are key for using native JavaScript modules.",
"Facebook": "The website mentions facebook.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"TikTok": "The website mentions tiktok.com (but not Douyin) in some form.",
"GitHub": "The website mentions github.com in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"X": "X is the new name for Twitter.",
"Events Page": "The website contains a link to an \"Events\" or \"Calendar\" page.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"Google Analytics Opt-Out Privacy": "A page to opt-out of Google Analytics tracking.",
"LinkedIn": "The website mentions linkedin.com in some form.",
"Office of the Privacy Commissioner of Canada": "Office of the Privacy Commissioner in Canada protects privacy rights and provides assistance on privacy-related matters.",
"Microsoft Policies": "Link to Microsoft Privacy Policies and Terms. The website might share PII or other data with Microsoft.",
"API Developer": "This website contains a link to an API or Developer page.",
"Google Adsense": "A contextual advertising solution for delivering Google AdWords ads that are relevant to site content pages.",
"Google Adsense Asynchronous": "Fully asynchronous version of the AdSense ad code.",
"Google Direct": "Website is a direct publisher for Google ad content.",
"Ads.txt": "A public record of Authorized Digital Sellers for a website.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Consent Management Platform API v 2.0": "IAB Europe Transparency and Consent Framework (TCF) v2 implementation.",
"Criteo": "Behavioural targeting for e-commerce customers.",
"Amazon Ad System": "This site has identifiers that shows it is using Amazon Ad System.",
"Amazon Transparent Ad Marketplace": "Amazon header bidding system",
"Amazon Associates": "Launched in 1996, Associates is Amazon.com's affiliate marketing program. By linking to Amazon products and services you can add content for the sites visitors and receive up to 10% in referral fees.",
"AppNexus": "Provides access to the major exchanges and aggregators, as well as cloud infrastructure scalable to billions of ad impressions a day with a layer of real-time decisioning on top.",
"Pubmatic": "PubMatic Enables Ad Optimization Across Every Ad Network",
"GumGum": "GumGum is an analytics and monetization platform for content online.",
"Rubicon Project": "Advertising optimization service.",
"33 Across Direct": "Website is a direct publisher for 33 Across ad content.",
"AdMan Direct": "Website is a direct publisher for AdMan ad content",
"AOL Direct": "Website is a direct publisher for AOL ad content.",
"AdYouLike Direct": "Website is a direct publisher for AdYouLike ad content.",
"Amazon Direct": "Website is a direct publisher for Amazon ad content.",
"AppNexus Direct": "Website is a direct publisher for AppNexus ad content.",
"Amazon APS Direct": "Amazon Publisher Services direct ad.txt content.",
"Between Digital Direct": "Website is a direct publisher for Between Digital ad content",
"Connatix Direct": "Website is a direct publisher for Connatix ad content.",
"Converstand Media Direct": "Website is a direct publisher for Converstand Media ad content.",
"Criteo Direct": "Website is a direct publisher for Criteo ad content.",
"ORC International Direct": "Website is a direct publisher for ORC International ad content.",
"GumGum Direct": "Website is a direct publisher for GumGum ad content.",
"Improve Digital Direct": "Website is a direct publisher for Improve Digital ad content.",
"IndexExchange Direct": "Website is a direct publisher for IndexExchange ad content.",
"Infolinks Direct": "Website is a direct publisher for Infolinks ad content",
"Kargo Direct": "Website is a direct publisher for Kargo ad content.",
"Lijit Direct": "Website is a direct publisher for Lijit ad content.",
"LiveIntent Direct": "Website is a direct publisher for LiveIntent ad content.",
"Media.net Direct": "Website is a direct publisher for Media.net ad content",
"Nativo Direct": "Website is a direct publisher for Nativo ad content.",
"Next Millenium Direct": "Website is a direct publisher for Next Millenium ad content",
"OneTag Direct": "Website is a direct publisher for OneTag ad content",
"OpenX Direct": "Website is a direct publisher for OpenX ad content.",
"Outbrain Direct": "Website is a direct publisher for Outbrain ad content.",
"PubMatic Direct": "Website is a direct publisher for PubMatic ad content.",
"Revcontent Direct": "Website is a direct publisher for Revcontent ad content",
"RhythmOne Direct": "Website is a direct publisher for RhythmOne ad content.",
"Rich Audience Direct": "Website is a direct publisher for Rich Audience ad content",
"RubiconProject Direct": "Website is a direct publisher for RubiconProject ad content.",
"Seedtag Direct": "Website is a direct publisher for Seedtag ad content",
"ShareThrough Direct": "Website is a direct publisher for ShareThrough ad content.",
"SmartAdServer Direct": "Website is a direct publisher for SmartAdServer ad content.",
"Sonobi Direct": "Website is a direct publisher for Sonobi ad content.",
"Sovrn Direct": "Website is a direct publisher for Sovrn ad content.",
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