{
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Universal Analytics": "The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Google Conversion Tracking": "This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).",
"Google AdWords Conversion": "Adwords conversion tracking code.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"WPBakery": "WordPress Page Builder plugin.",
"Wordpress Plugins": "Plugins are tools to extend the functionality of WordPress. The website uses various plugins from WordPress to provide additional functionality. Some of them may be listed here.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Contact Form 7": "Specifically designed for wordpress blogs. Contact Form 7 can manage multiple contact forms, plus you can customize the form and the mail contents flexibly with simple markup.",
"Sitelinks Search Box": "With Google sitelinks search box, people can reach your content more quickly from search results.",
"reCAPTCHA": "Anti-bot CAPTCHA widget from Google.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"Silktide Cookie Consent": "A free, open source solution to the EU cookie law. Now known as Cookie Consent by Insites.",
"Cookie Consent by Osano": "Popular solution for the EU cookie law. Previously Insites Cookie Consent and Silktide Cookie Consent.",
"LiteSpeed Cache": "All-in-one acceleration, caching plugin for Wordpress.",
"Lightspeed Cache": "Wordpress performance cache.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"Redux Framework": "Library of block-based templates and patterns.",
"Pinterest": "Content from the social image sharing website Pinterest.",
"WooCommerce": "Transforms your WordPress website into an online store.",
"WooCommerce Add To Cart": "A WooCommerce store with an 'add to cart' button means it's more likely to be an actual eCommerce store.",
"YITH WooCommerce Wishlist": "Wishlist feature for WooCommerce WordPress sites.",
"WooCommerce Version 8.6": "WooCommerce version 8.6.*",
"WooCommerce Version 8.7": "WooCommerce version 8.7.*",
"100 WooCommerce Products": "More than 100 products listed on this WooCommerce store.",
"WooCommerce Checkout": "A WooCommerce website that has a checkout page.",
"Atelier": "Creative Multi-Purpose eCommerce Theme",
"Organization Schema": "Organization i.e. school, NGO, Corporation.",
"Google Maps": "Google maps embedded into the webpage.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"CDN JS": "CloudFlare's CDN with popular javascript frameworks available.",
"Cloudflare JS": "Loads content from Cloudflare CDN.",
"Jetpack Site Accelerator": "Contains content that may be hosted on the WordPress Grid Hosting CDN.",
"Cloudflare": "Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.",
"Braintree": "Braintree is the easiest way to accept payments online and on a mobile app. Owned by PayPal.",
"Pound Sterling": "The website uses the £ symbol on its website - meaning it may accept payment in this British currency.",
"Euro": "The website uses the € symbol on its website - meaning it may accept payment in Euros.",
"Talk To Media": "Talk To Media is a five-star marketing agency in Doncaster that offers services such as SEO, PPC, web design, digital marketing, PR, and social media to help establish and develop successful brands.",
"WordPress": "WordPress is a state-of-the-art semantic personal publishing platform with a focus on aesthetics, web standards, and usability.",
"WordPress 6.4": "WordPress version 6.4.*",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"GSAP": "GSAP is a suite of tools for scripted, high-performance HTML5 animations that work in all major browsers from GreenSock.",
"TweenMax": "Provides a single JavaScript file that contains everything you will commonly need for animating DOM elements:",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"Modern Slavery Statement": "Modern slavery is the exploitation of people for labor and services through force, fraud, and coercion. Large size companies are generally required by law to have a modern slavery statement.",
"UK Tax Strategy": "UK entities with either a turnover above £200 million or a balance sheet over £2 billion must publish a tax strategy in order to meet their obligations. This technology is looking for home page links to \"tax strategy\" (remove non-UK for false positives).",
"Google Analytics Opt-Out Privacy": "A page to opt-out of Google Analytics tracking.",
"Facebook": "The website mentions facebook.com in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"Find a Store": "The website has a link to a Store Locator / Find a Store / Store Finder style page.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Proofpoint": "Proofpoint provides SaaS and on-premises email security, email archiving and data loss prevention solutions for enterprises.",
"Microsoft Exchange Online": "A rich hosted Exchange environment for every user without having to manage a server.",
"Microsoft Azure DNS": "This domain is verified with Microsoft Azure.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"Office 365 Mail": "Email sent from this domain has records showing Office 365 usage.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"LetsEncrypt": "Let’s Encrypt is a free open Certificate Authority.",
"Krystal Hosting": "UK Cloud Hosting.",
"British Server Location": "The web server is located in the United Kingdom.",
"Fasthosts DNS": "DNS services from FastHosts.",
"LiteSpeed": "LiteSpeed web server is a high performance, highly scalable Apache interchangeable web server.",
"QUIC": "Quick UDP Internet Connections, pronounced quick is a transport layer network protocol developed by Google.",
"RSS": "A family of web feed formats used to publish frequently updated content such as blog entries, news headlines or podcasts.",
"Really Simple Discovery": "Really Simple Discovery is a way to help client software find the services needed to read, edit, or \"work with\" weblogging software.",
"Pingback Support": "A Pingback is one of three types of Linkbacks, methods for Web authors to request notification when somebody links to one of their documents."
}