{
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Google Conversion Tracking": "This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).",
"Google AdWords Conversion": "Adwords conversion tracking code.",
"Google Conversion Linker": "Detects the ad click information in your conversion page URLs and stores this information to associate an ad click with a conversion.",
"Bing Universal Event Tracking": "Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.",
"Yahoo Dot": "Fives advertisers a simple way to measure and improve customer engagement across campaigns.",
"Microsoft Clarity": "Free-to-use analytics product for webmasters that shows how people are using your website.",
"Google Call Conversion Tracking": "Use phone call conversion tracking to help you see how effectively your ads lead to phone calls from your website.",
"CallRail": "Phone call tracking, recording and analytics.",
"ThemeFusion": "Visual drag and drop plugin for Avada.",
"Yoast Plugins": "SEO based plugins from Yoast.",
"Yoast WordPress SEO Plugin": "Functionality that helps you optimize your pages content, images titles, meta descriptions and more.",
"Wordpress Plugins": "Plugins are tools to extend the functionality of WordPress. The website uses various plugins from WordPress to provide additional functionality. Some of them may be listed here.",
"Sitelinks Search Box": "With Google sitelinks search box, people can reach your content more quickly from search results.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"reCAPTCHA": "Anti-bot CAPTCHA widget from Google.",
"reCAPTCHA v3": "eCAPTCHA v3 returns a score for each request without user friction.",
"WhatsApp": "WhatsApp protocol links and SMS API.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 50m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 50 million.",
"Avada": "A responsive multi-purpose theme including Fusion Core.",
"PHP": "PHP is a widely used general-purpose scripting language that is especially suited for Web development and can be embedded into HTML.",
"PostalAddress Schema": "A mailing address.",
"ProfessionalService Schema": "Professional service information.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Apple Mobile Web App Capable": "Launches a web application for Safari on iOS in full-screen mode to look like a native application.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"Google Maps": "Google maps embedded into the webpage.",
"Counterweight Media": "Counterweight Media is a digital marketing company that focuses on honesty and transparency, using a levelheaded approach to strike a balance in their strategies.",
"WordPress": "WordPress is a state-of-the-art semantic personal publishing platform with a focus on aesthetics, web standards, and usability.",
"WordPress 6.6": "WordPress version 6.6.*",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery Masonry": "Masonry is a layout plugin for jQuery. Think of it as the flip side of CSS floats.",
"jQuery Easing": "A jQuery extension that provides functionality to \"ease\" things onto or off of the screen.",
"jQuery Mousewheel": "Adds mouse wheel support to the web site.",
"jQuery 3.7.1": "jQuery version 3.7.1",
"html5shiv": "HTML5 IE enabling script shim.",
"FitVids.JS": "A lightweight, easy-to-use jQuery plugin for fluid width video embeds.",
"Lightbox": "Lightbox JS is a simple, unobtrusive script used to overlay images on the current page. It's a snap to setup and works on all modern browsers.",
"Packery": "Packery is a JavaScript layout library that uses a bin-packing algorithm.",
"Fizzy UI Utils": "UI utilities & helpers",
"Modernizr": "Modernizr allows you to target specific browser functionality in your stylesheet.",
"FlexSlider": "jQuery Slider toolkit from Woothemes.",
"Infinite Scroll": "jQuery plugin for infinite scrolling.",
"Workbox": "JavaScript Libraries for adding offline support to web apps from Google.",
"JavaScript Modules": "Modern browsers now support native module functionality, optimizing loading and efficiency. Import and export statements are key for using native JavaScript modules.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"ClickCease": "Ad fraud prevention company.",
"Facebook": "The website mentions facebook.com in some form.",
"LinkedIn": "The website mentions linkedin.com in some form.",
"Accessibility Statement": "A statement that outlines how a website has been designed to be accessible to people with disabilities.",
"Microsoft Exchange Online": "A rich hosted Exchange environment for every user without having to manage a server.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"Office 365 Mail": "Email sent from this domain has records showing Office 365 usage.",
"GoDaddy DNS": "DNS services provided by GoDaddy.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"DigiCert SSL": "Certificate provided by DigiCert.",
"RapidSSL": "RapidSSL certificate provider.",
"LetsEncrypt": "Let’s Encrypt is a free open Certificate Authority.",
"Rackspace": "Fanatical Support web hosting from global hosting provider Rackspace, encompassing SliceHost.",
"U.S. Server Location": "The web server is located in the United States.",
"IIS": "This website is running on a Microsoft IIS Server solution.",
"nginx": "nginx [engine x] is a HTTP server and mail proxy server written by Igor Sysoev.",
"Parallels Plesk Panel": "Host and manage websites and servers at any scale, includes virtualization software.",
"Really Simple Discovery": "Really Simple Discovery is a way to help client software find the services needed to read, edit, or \"work with\" weblogging software.",
"RSS": "A family of web feed formats used to publish frequently updated content such as blog entries, news headlines or podcasts.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network."
}