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  "Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
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  "Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
  "LinkedIn Insights": "The LinkedIn Insight Tag is a piece of lightweight JavaScript code that you can add to your website to enable in-depth campaign reporting and unlock valuable insights about your website visitors and for conversion optimization of ads.",
  "Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
  "Bing Universal Event Tracking": "Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.",
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  "Microsoft Clarity": "Free-to-use analytics product for webmasters that shows how people are using your website.",
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  "Slack": "Messaging app for teams that makes working together simple and efficient.",
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  "Wordpress Plugins": "Plugins are tools to extend the functionality of WordPress. The website uses various plugins from WordPress to provide additional functionality. Some of them may be listed here.",
  "Google Font API": "The Google Font API helps you add web fonts to any web page.",
  "Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
  "Sitelinks Search Box": "With Google sitelinks search box, people can reach your content more quickly from search results.",
  "Font Awesome": "Iconic font and CSS toolkit.",
  "DocuSign": "Document signature system.",
  "CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
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  "CrUX Top 5m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 5 million.",
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  "AdRoll": "AdRoll is a retargeting platform with a mission to make display advertising simple for business of all sizes.",
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  "Plans and Pricing": "The website contains a link to a \"Plans\" or \"Pricing\" page - useful for finding SaaS tools.",
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  "Google Cloud": "Website hosted on Google Cloud Platform - includes Google Compute Engine.",
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  "SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
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  "Apache": "Apache has been the most popular web server on the Internet since April 1996.",
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  "RSS": "A family of web feed formats used to publish frequently updated content such as blog entries, news headlines or podcasts.",
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  "Cloudflare CDN": "Content owned by this site hosted on the Cloudflare CDN.",
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