{
"Hubspot": "Hubspot provides marketing information and leads via inbounding marketing software.",
"HubSpot Analytics": "Measure the performance of all your marketing campaigns",
"Hubspot Ads": "Turn HubSpot Lists into ads targeting audiences and track the ROI of your Facebook and Google ads automatically.",
"Hotjar": "A heatmap, survey, feedback and funnel application.",
"Visual Website Optimizer": "VWO provides A/B, split and multivariate testing software.",
"Google Optimize 360": "Test different variations of a website and then tailor it to deliver a personalized experience that works best for each customer and for your business.",
"Mouseflow": "Mouseflow records videos of your site visitors and generates heatmaps highlighting areas users are clicking, scrolling and ignoring.",
"Cloudflare Insights": "Visitor analytics and threat monitoring.",
"Microsoft Azure Monitor": "Application insights for Azure applications.",
"Microsoft Application Insights": "Gain insights through application performance management and instant analytics.",
"KnowBe4": "Security awareness system.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Facebook Signal": "Journalists use Signal to surface relevant trends, photos, videos and posts from Facebook and Instagram for use in their storytelling and reporting.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Google Conversion Linker": "Detects the ad click information in your conversion page URLs and stores this information to associate an ad click with a conversion.",
"Microsoft Clarity": "Free-to-use analytics product for webmasters that shows how people are using your website.",
"Cloudflare Web Analytics": "Privacy-first web analytics from Cloudflare.",
"Azure Monitor": "Azure Monitor helps you maximize the availability and performance of your applications and services.",
"LiveChat": "Live chat software that helps you talk to your website visitors and try and convert them into customers.",
"Hubspot Messages": "Messages is a live chat tool that helps sales teams connect with site visitors .",
"HubSpot Conversations": "HubSpot messaging tools and context to have personalized conversations with prospects and customers.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"EU VAT Registration": "This website has an EU VAT Registration listed on it.",
"United Kingdom VAT Registration": "This website has a EU VAT Registration ID based in the United Kingdom.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Cookiebot": "Cookie consent widget - now owned by Usercentrics.",
"Global Privacy Control": "This product helps you take control of your privacy by allowing you to globally opt out of data collection and data sharing.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 5m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 5 million.",
"Pexels": "Free stock photos, royalty free images & videos.",
"reCAPTCHA": "Anti-bot CAPTCHA widget from Google.",
"Azure Active Directory": "Enterprise identity service that provides single sign-on, multifactor authentication and more.",
"Usercentrics": "Consent based privacy button.",
"Pixabay": "Free image provider.",
"About Cookies": "Provides information for users on how to delete and control cookies.",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"Facebook Domain Verification": "Domain Verification provides a way for you to claim ownership of your domain in Facebook Business Manager.",
"ASP.NET": "ASP.NET is a web application framework marketed by Microsoft that programmers can use to build dynamic web sites, web applications and XML web services. It is part of Microsoft's .NET platform and is the successor to Microsoft's Active Server Pages (ASP) technology.",
"Styled Components": "A popular library to style React.js applications.",
"Cloudinary": "Image management & delivery solution.",
"Cloudflare": "Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.",
"Mapbox": "Premium map provider for working with interactive maps and geospatial data.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Kentico Xperience": "Kentico CMS for ASP.NET gives marketers and developers the ability to create websites. A solution for website, store, community and on-line marketing initiatives.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"core-js": "Modular standard library for JavaScript.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"React": "A JavaScript library for building user interfaces from Facebook.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"Webpack": "webpack takes modules with dependencies and generates static assets representing those modules.",
"Companies House": "This website appears to have a company number registered at Companies House in the UK.",
"Facebook": "The website mentions facebook.com in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"Cookie Policy": "A cookie policy is a statement that outlines all the cookies used on a website, explicitly detailing each cookie's purpose and use.",
"Events Page": "The website contains a link to an \"Events\" or \"Calendar\" page.",
"Google Analytics Opt-Out Privacy": "A page to opt-out of Google Analytics tracking.",
"All About Cookies": "All About Cookies provides simple guides for safe online browsing, explaining cookies, their function, and online privacy concerns through research and testing.",
"Google Policies": "The website links to Google Privacy and Terms page meaning PII or other data might be shared with Google.",
"EDAA": "Manage your online advertising preferences with EDAA's Your Online Choices tool. Customize your ad settings and opt out of targeted ads for a better online experience.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"Mailgun": "Mailgun is a set of APIs that allow you to send, receive, track and store email effortlessly.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC Reject": "The domain has a DMARC policy of 'Reject'. This policy tells the mail server to reject emails that fail DMARC checks, preventing them from being delivered at all.",
"DMARC Analyzer": "Mimecast owned DMARC analyzing solution.",
"Apple iCloud Mail": "Webmail service provided by Apple.",
"Microsoft Exchange Online": "A rich hosted Exchange environment for every user without having to manage a server.",
"Office 365 Mail": "Email sent from this domain has records showing Office 365 usage.",
"GoDaddy SSL": "Certificate provided by GoDaddy.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"HSTS": "Forces browsers to only communicate with the site using HTTPS.",
"HSTS IncludeSubdomains PreLoad": "This website includes instructions for HSTS loading that would allow it to be submitted to the HSTS preload list.",
"Cloudflare DNS": "DNS services provided by Cloudflare.",
"Cloudflare Hosting": "Supercharged web hosting service.",
"Microsoft": "This site is hosted on Microsoft infrastructure",
"IPv6": "The website has an IPv6 record.",
"Cloudflare CDN": "Content owned by this site hosted on the Cloudflare CDN.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly."
}