{
"Salesfire": "Conversion optimization specialists.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Universal Analytics": "The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Google Conversion Tracking": "This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).",
"Google AdWords Conversion": "Adwords conversion tracking code.",
"Bing Universal Event Tracking": "Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Snowplow": "Open source analytics that you store yourself.",
"Facebook Signal": "Journalists use Signal to surface relevant trends, photos, videos and posts from Facebook and Instagram for use in their storytelling and reporting.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Google Conversion Linker": "Detects the ad click information in your conversion page URLs and stores this information to associate an ad click with a conversion.",
"Yahoo Dot": "Fives advertisers a simple way to measure and improve customer engagement across campaigns.",
"Microsoft Clarity": "Free-to-use analytics product for webmasters that shows how people are using your website.",
"Elfsight": "Social website widget provider.",
"Sitelinks Search Box": "With Google sitelinks search box, people can reach your content more quickly from search results.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 1m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 1 million.",
"CrUX Top 5m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 5 million.",
"Pinterest Domain Verify": "A verified website linked to a Pinterest user profile.",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"Visualsoft": "Premium UK based ecommerce provider.",
"Organization Schema": "Organization i.e. school, NGO, Corporation.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Maestro": "The website accepts payments with Maestro.",
"MasterCard": "The website accepts payments with MasterCard.",
"Visa": "The website accepts payments with Visa.",
"Euro": "The website uses the € symbol on its website - meaning it may accept payment in Euros.",
"Pound Sterling": "The website uses the £ symbol on its website - meaning it may accept payment in this British currency.",
"PayPal": "The website accepts payments with PayPal.",
"SagePay": "Online Payments merchant system.",
"Klarna": "Klarna Checkout takes the tries to take the hassle out of buying on mobile devices.",
"Apple Pay": "The website accepts payments with Apple Pay.",
"Replyco": "Replyco is a helpdesk software for eCommerce sellers that allows them to manage and centralize their inbox messages from multiple marketplaces. It has unlimited users and is free to try.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery Cookie": "A simple, lightweight jQuery plugin for reading, writing and deleting cookies.",
"jQuery QTip": "qTip is an advanced tooltip plugin for the ever popular jQuery JavaScript framework.",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"Picturefill": "Responsive image polyfill.",
"Modernizr": "Modernizr allows you to target specific browser functionality in your stylesheet.",
"Mustache": "Logic-less Templates.",
"lazySizes": "Lazy loader for images (responsive and normal), iframes and scripts, that detects any visibility changes triggered through user interaction, CSS or JavaScript without configuration.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"core-js": "Modular standard library for JavaScript.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"matchMedia": "matchMedia polyfill for testing media queries in JS.",
"Google Remarketing": "Google code specifically for remarketing/retargeting based advertising.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"Events Page": "The website contains a link to an \"Events\" or \"Calendar\" page.",
"Facebook": "The website mentions facebook.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"Cookie Policy": "A cookie policy is a statement that outlines all the cookies used on a website, explicitly detailing each cookie's purpose and use.",
"Google Policies": "The website links to Google Privacy and Terms page meaning PII or other data might be shared with Google.",
"DHL": "German division of Deutsche Post providing global package logistics.",
"Royal Mail": "Publicly owned postal service company from the UK.",
"Visualsoft Mail": "Email sent out by premium eCommerce provider.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC None": "The domain has a DMARC policy of 'None'. A policy of 'none' means this DMARC record will not affect the delivery of email, but it will provide reports on where your outbound email appears to be coming from.",
"IONOS Mail": "Email hosted at IONOS.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"Sectigo SSL": "SSL from Sectigo formerly Comodo.",
"Sectigo Domain SSL": "SSL registration with Sectigo (formerly Comodo CA).",
"HSTS": "Forces browsers to only communicate with the site using HTTPS.",
"UKFast.Net": "UK based server hosting, dedicated and cloud services.",
"ANS": "ANS provides cloud hosting and IT managed services to organizations of all sizes and sectors, ensuring they have access to the best technology available.",
"British Server Location": "The web server is located in the United Kingdom.",
"RSS": "A family of web feed formats used to publish frequently updated content such as blog entries, news headlines or podcasts.",
"Baidu Bot Disallow": "The website has disallow rules for Baidu Baiduspider bot.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network."
}