{
"Hotjar": "A heatmap, survey, feedback and funnel application.",
"Kenshoo": "Automates the whole process of creating and managing search-engine marketing campaigns.",
"Leadfeeder": "Leadfeeder shows you which companies are visiting your site.",
"Lead Forensics": "Visibility of which companies have visited your site, when they visited, what they searched on and the pages they viewed.",
"Active Campaign": "Marketing automation, email marketing and behavioral analysis.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Universal Analytics": "The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"Facebook Signal": "Journalists use Signal to surface relevant trends, photos, videos and posts from Facebook and Instagram for use in their storytelling and reporting.",
"LinkedIn Insights": "The LinkedIn Insight Tag is a piece of lightweight JavaScript code that you can add to your website to enable in-depth campaign reporting and unlock valuable insights about your website visitors and for conversion optimization of ads.",
"New Relic": "New Relic is a dashboard used to keep an eye on application health and availability while monitoring real user experience.",
"Quantcast Measurement": "Provides Quantcast with tracking information about your site which anyone can access and view demographic information.",
"Podium": "Social reputation management software.",
"searchIQ": "Wordpress search system.",
"ThemeFusion": "Visual drag and drop plugin for Avada.",
"Slack": "Messaging app for teams that makes working together simple and efficient.",
"Yoast Plugins": "SEO based plugins from Yoast.",
"Yoast WordPress SEO Plugin": "Functionality that helps you optimize your pages content, images titles, meta descriptions and more.",
"Sitelinks Search Box": "With Google sitelinks search box, people can reach your content more quickly from search results.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Wordpress Plugins": "Plugins are tools to extend the functionality of WordPress. The website uses various plugins from WordPress to provide additional functionality. Some of them may be listed here.",
"LayerSlider Responsive": "LayerSlider is the most advanced Responsive WordPress Slider Plugin.",
"Slider Revolution": "A response sliding image plugin.",
"ThemePunch": "Using custom plugins/themes from ThemePunch.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"Twemoji": "Twitter Emoji for Everyone",
"reCAPTCHA": "Anti-bot CAPTCHA widget from Google.",
"Font Awesome": "Iconic font and CSS toolkit.",
"Apple Business Chat": "Allows you to communicate directly with customers using the Messages app.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"WooCommerce": "Transforms your WordPress website into an online store.",
"WooCommerce Add To Cart": "A WooCommerce store with an 'add to cart' button means it's more likely to be an actual eCommerce store.",
"WooCommerce Version 8.6": "WooCommerce version 8.6.*",
"Avada": "A responsive multi-purpose theme including Fusion Core.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"Mobile Non Scaleable Content": "This content is formatted for mobile devices, it does not allow the content to be scaled.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"Cloudflare": "Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.",
"Google Maps": "Google maps embedded into the webpage.",
"WordPress": "WordPress is a state-of-the-art semantic personal publishing platform with a focus on aesthetics, web standards, and usability.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery BlockUI": "jQuery BlockUI Plugin lets you simulate synchronous behavior when using AJAX, without locking the browser.",
"jQuery Masonry": "Masonry is a layout plugin for jQuery. Think of it as the flip side of CSS floats.",
"jQuery Easing": "A jQuery extension that provides functionality to \"ease\" things onto or off of the screen.",
"jQuery Mousewheel": "Adds mouse wheel support to the web site.",
"jQuery Placeholder": "The jQuery placeholder easily allows you to emulate the placeholder attribute on input fields for all browsers.",
"jQuery Migrate": "APIs and features removed from jQuery core",
"jQuery 3.7.1": "jQuery version 3.7.1",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"Isotope": "A jQuery plugin for magical layouts",
"FitVids.JS": "A lightweight, easy-to-use jQuery plugin for fluid width video embeds.",
"Modernizr": "Modernizr allows you to target specific browser functionality in your stylesheet.",
"Fizzy UI Utils": "UI utilities & helpers",
"GSAP": "GSAP is a suite of tools for scripted, high-performance HTML5 animations that work in all major browsers from GreenSock.",
"core-js": "Modular standard library for JavaScript.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"FlexSlider": "jQuery Slider toolkit from Woothemes.",
"Lightbox": "Lightbox JS is a simple, unobtrusive script used to overlay images on the current page. It's a snap to setup and works on all modern browsers.",
"html5shiv": "HTML5 IE enabling script shim.",
"Select2": "jQuery replacement for select boxes",
"Magnific Popup": "Magnific Popup is a responsive lightbox & dialog script.",
"Slick JS": "Fully responsive carousel library.",
"Almond": "A replacement AMD loader for RequireJS.",
"Device JS": "Device.js makes it easy to write conditional CSS _and/or_ JavaScript based on device operating system",
"WOW": "Reveal CSS animation as you scroll down a page.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"LinkedIn Ads": "LinkedIn advertising solutions.",
"Marchex": "Domains and advertising solutions provider.",
"Facebook": "The website mentions facebook.com in some form.",
"LinkedIn": "The website mentions linkedin.com in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"X": "X is the new name for Twitter.",
"Gambling Content": "When we index the internet we come across a lot of random websites. A lot of them are landing pages for some form of gambling content. This technology tracks keywords like Casino and Baccarat on the homepage of websites and well as domain blocking hosts.",
"Artificial Intelligence": "This technology represents us finding some form of mention of AI or ChatGPT on the homepage of the website.",
"Google Policies": "The website links to Google Privacy and Terms page meaning PII or other data might be shared with Google.",
"WP Engine": "WP Engine provides WordPress hosting for demanding business owners and bloggers.",
"U.S. Server Location": "The web server is located in the United States.",
"Cloudflare Hosting": "Supercharged web hosting service.",
"IO Flood": "Dedicated server provider from the US.",
"Input Output Flood": "Dedicated servers backed by system administrators.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"LetsEncrypt": "Let’s Encrypt is a free open Certificate Authority.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"Google Apps for Business": "Web-based email, calendar, and documents for teams. Renamed to Google Apps for Work, but now known as G Suite from Google Cloud.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC None": "The domain has a DMARC policy of 'None'. A policy of 'none' means this DMARC record will not affect the delivery of email, but it will provide reports on where your outbound email appears to be coming from.",
"LiteSpeed": "LiteSpeed web server is a high performance, highly scalable Apache interchangeable web server.",
"QUIC": "Quick UDP Internet Connections, pronounced quick is a transport layer network protocol developed by Google.",
"RSS": "A family of web feed formats used to publish frequently updated content such as blog entries, news headlines or podcasts.",
"Really Simple Discovery": "Really Simple Discovery is a way to help client software find the services needed to read, edit, or \"work with\" weblogging software.",
"Cloudflare CDN": "Content owned by this site hosted on the Cloudflare CDN.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly."
}