{
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Universal Analytics": "The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Google Conversion Linker": "Detects the ad click information in your conversion page URLs and stores this information to associate an ad click with a conversion.",
"Microsoft Clarity": "Free-to-use analytics product for webmasters that shows how people are using your website.",
"Google Call Conversion Tracking": "Use phone call conversion tracking to help you see how effectively your ads lead to phone calls from your website.",
"WPForms": "WPForms is a popular drag & drop WordPress form builder.",
"amCharts": "JavaScript/HTML5 charts for most of your needs.",
"MailOptin": "MailOptin enables you to create opt-in forms with a number of email automations to keep email subscribers engaged.",
"Slack": "Messaging app for teams that makes working together simple and efficient.",
"WP Rocket": "Cache plugin for WordPress from France.",
"Cloudflare Bot Manager": "Stop bad bots by using threat intelligence.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Font Awesome": "Iconic font and CSS toolkit.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"Yoast Plugins": "SEO based plugins from Yoast.",
"Yoast WordPress SEO Plugin": "Functionality that helps you optimize your pages content, images titles, meta descriptions and more.",
"Sitelinks Search Box": "With Google sitelinks search box, people can reach your content more quickly from search results.",
"Wordpress Plugins": "Plugins are tools to extend the functionality of WordPress. The website uses various plugins from WordPress to provide additional functionality. Some of them may be listed here.",
"WP PageNavi": "Replaces older and newer page links with different ones.",
"Pinterest": "Content from the social image sharing website Pinterest.",
"Gravatar Profiles": "Creates Gravatar Profiles on the site.",
"Elementor": "Page builder for WordPress",
"Elementor Pro": "Pro version of the Elementor page builder.",
"tawk.to": "tawk.to is a free live chat app that lets you monitor and chat with visitors.",
"COVID-19": "This website mentions COVID-19 / Novel Coronavirus.",
"Unsplash": "Free photo service.",
"reCAPTCHA": "Anti-bot CAPTCHA widget from Google.",
"Slider Revolution": "A response sliding image plugin.",
"YouTube Advanced by Embed Plus": "Enhances the YouTube videos you embed in your WordPress site.",
"Essential Addons for Elementor": "Enhance your Elementor page building experience with 57+ creative elements",
"MailOptin for Wordpress": "Create popups, optin forms to get email newsletter subscribers for Wordpress.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 5m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 5 million.",
"Site Kit": "Google's official WordPress plugin for site insights.",
"Cloudflare Radar": "The website appears on the Cloudflare Radar Top 1m sites list",
"Max Mega Menu": "A mega menu plugin for Wordpress.",
"Form Masks for Elementor": "Add custom masks to fields in Elementor Pro Form.",
"Placeholder": "Generates custom placeholder images on the fly",
"About Cookies": "Provides information for users on how to delete and control cookies.",
"Network Advertising Initiative": "NAI is a network advertising initiative that provides services, tools and resources to help businesses manage their online advertising",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"Organization Schema": "Organization i.e. school, NGO, Corporation.",
"BootstrapCDN": "Bootstrap CDN system - encompasses MaxCDN, NetDNA and Stackpath - donated to jsDelivr.",
"AJAX Libraries API": "The AJAX Libraries API is a content distribution network and loading architecture for the most popular, open source JavaScript libraries.",
"CDN JS": "CloudFlare's CDN with popular javascript frameworks available.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"Cloudflare": "Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.",
"jsDelivr": "A free CDN where Javascript developers can host their files. Encompasses MaxCDN, and BootstrapCDN.",
"Cloudflare JS": "Loads content from Cloudflare CDN.",
"jQuery CDN": "The jQuery Amazon S3 Content Delivery Network",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"Google Maps": "Google maps embedded into the webpage.",
"Google Places Library": "Google places Library API for Google Maps",
"Google Maps API": "Google Maps has a wide array of APIs that let you embed the functionality of Google Maps.",
"Braintree": "Braintree is the easiest way to accept payments online and on a mobile app. Owned by PayPal.",
"YouTube Privacy Enchanced": "Contains YouTube no cookie content.",
"Vimeo": "Use Vimeo to exchange videos with only the people you want to. We have a bunch of different privacy options so you can choose exactly who can see your videos, and others can do the same. The website embeds vimeo.",
"WordPress": "WordPress is a state-of-the-art semantic personal publishing platform with a focus on aesthetics, web standards, and usability.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery UI": "jQuery UI provides abstractions for low-level interaction and animation, advanced effects and high-level, themeable widgets, built on top of the jQuery JavaScript Library, that you can use to build highly interactive web applications.",
"jQuery Waypoints": "Waypoints is a small jQuery plugin that makes it easy to execute a function whenever you scroll to an element.",
"jQuery Validate": "JQuery Form Validation Plugin.",
"jQuery Masonry": "Masonry is a layout plugin for jQuery. Think of it as the flip side of CSS floats.",
"jQuery 3.5.1": "jQuery version 3.5.1",
"Google Hosted Libraries": "Google Hosted Libraries is a globally available content distribution network for the most popular, open-source JavaScript libraries.",
"Google Hosted jQuery": "jQuery hosted at Google.",
"Google Hosted Web Font Loader": "Web Font Loader hosted at Google.",
"OWL Carousel": "Touch enabled jQuery plugin that lets you create a carousel slider.",
"WOW": "Reveal CSS animation as you scroll down a page.",
"html5shiv": "HTML5 IE enabling script shim.",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"GSAP": "GSAP is a suite of tools for scripted, high-performance HTML5 animations that work in all major browsers from GreenSock.",
"Magnific Popup": "Magnific Popup is a responsive lightbox & dialog script.",
"Popper.js": "A library to manage your pop ups.",
"Respond": "A fast & lightweight polyfill for min/max-width CSS3 Media Queries (for IE 6-8, and more)",
"Lightbox": "Lightbox JS is a simple, unobtrusive script used to overlay images on the current page. It's a snap to setup and works on all modern browsers.",
"Packery": "Packery is a JavaScript layout library that uses a bin-packing algorithm.",
"Fizzy UI Utils": "UI utilities & helpers",
"core-js": "Modular standard library for JavaScript.",
"Underscore.js": "Underscore is a utility-belt library for JavaScript that provides functional programming support.",
"FitVids.JS": "A lightweight, easy-to-use jQuery plugin for fluid width video embeds.",
"lodash": "Lo-dash is an alternative and a drop-in replacement for Underscore.js.",
"Webpack": "webpack takes modules with dependencies and generates static assets representing those modules.",
"Moment JS": "moment.js is a date library for parsing, validating, manipulating, and formatting dates.",
"WebFont Loader": "WebFont Loader gives you added control when using linked fonts via @font-face, from Typekit.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"imagesLoaded": "jQuery plugin for seeing if the images are loaded.",
"Selectize": "Selectize is the hybrid of a textbox and select box.",
"Yahoo User Interface": "The Yahoo! User Interface (YUI) Library is a set of utilities and controls, written in JavaScript, for building richly interactive web applications using techniques such as DOM scripting, DHTML and AJAX.",
"es6 promise": "A polyfill for ES6-style Promises.",
"Hover Intent": "hoverIntent is a plug-in that attempts to determine the user's intent. It works like (and was derived from) jQuery's built-in hover. However, instead of immediately calling the onMouseOver function, it waits until the user's mouse slows down enough before making the call.",
"matchMedia": "matchMedia polyfill for testing media queries in JS.",
"Careers": "The website contains a link to a careers / job opportunities / work with us style page.",
"Plans and Pricing": "The website contains a link to a \"Plans\" or \"Pricing\" page - useful for finding SaaS tools.",
"SaaS Pricing in Dollars": "The website has a plans and pricing page that has currency payments in dollars. These might be USD, AUD, CAD, SGD or other countries that support $.",
"SaaS Pricing Below $50 Per Month": "The website has a plans and pricing page that has currency totals that allow us to believe it is offering plans and pricing for a product that on average costs less than $50 per month.",
"Members Page": "The website contains a link to a members page or a members portal type or a membership page.",
"Facebook": "The website mentions facebook.com in some form.",
"LinkedIn": "The website mentions linkedin.com in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"SEC EDGAR 10-K": "A 10-K is an annual filing with the SEC required by publicly-traded companies that contains detailed information about their financial performance. It provides more detail than an annual report, which is sent out to shareholders ahead of an annual meeting",
"Apple App Link": "Links to an Apple App.",
"Google Play Store Link": "Links to a Game/Movie/App/Book on the Google Play Store.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"X": "X is the new name for Twitter.",
"Artificial Intelligence": "This technology represents us finding some form of mention of AI or ChatGPT on the homepage of the website.",
"All About Cookies": "All About Cookies provides simple guides for safe online browsing, explaining cookies, their function, and online privacy concerns through research and testing.",
"Affiliate Partner Reseller": "The homepage mentions \"affiliates\", \"partners\" or \"resellers\" as a link on the homepage. Potentially an affiliate program provider.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"AdRoll": "AdRoll is a retargeting platform with a mission to make display advertising simple for business of all sizes.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"Dstillery": "Building custom audiences using brand loyalists and their strongest online connections. Previously known as Media6Degrees.",
"WP Engine": "WP Engine provides WordPress hosting for demanding business owners and bloggers.",
"Amazon": "This site is hosted on Amazon AWS EC2 Infrastructure.",
"Amazon Virginia Region": "Amazon Hosted EC2 Instances in Virginia",
"Cloudflare Hosting": "Supercharged web hosting service.",
"U.S. Server Location": "The web server is located in the United States.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"GoDaddy Email": "GoDaddy email provides a personalized address but protection against viruses and spam and includes tools like Calendar.",
"Google Apps for Business": "Web-based email, calendar, and documents for teams. Renamed to Google Apps for Work, but now known as G Suite from Google Cloud.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC None": "The domain has a DMARC policy of 'None'. A policy of 'none' means this DMARC record will not affect the delivery of email, but it will provide reports on where your outbound email appears to be coming from.",
"GoDaddy DNS": "DNS services provided by GoDaddy.",
"Cloudflare DNS": "DNS services provided by Cloudflare.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"LetsEncrypt": "Let’s Encrypt is a free open Certificate Authority.",
"Apache": "Apache has been the most popular web server on the Internet since April 1996.",
"Apache 2.4": "Apache version 2.4.*",
"Ubuntu": "Ubuntu is a free, Debian derived Linux-based operating system, available with both community and professional support.",
"IPv6": "The website has an IPv6 record.",
"RSS": "A family of web feed formats used to publish frequently updated content such as blog entries, news headlines or podcasts.",
"Really Simple Discovery": "Really Simple Discovery is a way to help client software find the services needed to read, edit, or \"work with\" weblogging software.",
"Cloudflare CDN": "Content owned by this site hosted on the Cloudflare CDN.",
"Majestic Bot Disallow": "The website has disallow rules for Majestic Bot.",
"Semrush Bot Disallow": "The website has disallow rules for Semrush Bot.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly.",
"MSN/Bing Webmaster": "Site registered at MSN/Bing Webmaster."
}