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"HubSpot Analytics": "Measure the performance of all your marketing campaigns",
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"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Twitter Website Universal Tag": "A tool from Twitter that makes it possible for advertisers to track website conversions and manage tailored audience campaigns.",
"Twitter Conversion Tracking": "Twitter ads conversion tracking code.",
"Twitter Analytics": "A tool that helps website owners understand how much traffic they receive from Twitter and the effectiveness of Twitter integrations on their sites. Includes Twitter Conversion Tracking.",
"LinkedIn Insights": "The LinkedIn Insight Tag is a piece of lightweight JavaScript code that you can add to your website to enable in-depth campaign reporting and unlock valuable insights about your website visitors and for conversion optimization of ads.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"Facebook Signal": "Journalists use Signal to surface relevant trends, photos, videos and posts from Facebook and Instagram for use in their storytelling and reporting.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Reddit Conversion Tracking": "Conversion tracking system from Reddit.",
"HubSpot WordPress Plugin": "Customer interaction tracking for WordPress by HubSpot.",
"Senja": "This tool enables users to collect and share text and video testimonials to help convert more visitors and close more deals.",
"ImageKit.io": "Automate image optimization on all platforms",
"Hubspot Messages": "Messages is a live chat tool that helps sales teams connect with site visitors .",
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"Cloudflare Bot Manager": "Stop bad bots by using threat intelligence.",
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"Sentry": "JavaScript bug tracking software through Sentry's javascript client Raven.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery UI": "jQuery UI provides abstractions for low-level interaction and animation, advanced effects and high-level, themeable widgets, built on top of the jQuery JavaScript Library, that you can use to build highly interactive web applications.",
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"IP API": "IP Geolocation API service.",
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"WebFont Loader": "WebFont Loader gives you added control when using linked fonts via @font-face, from Typekit.",
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"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"Facebook": "The website mentions facebook.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"LinkedIn": "The website mentions linkedin.com in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"TikTok": "The website mentions tiktok.com (but not Douyin) in some form.",
"Plans and Pricing": "The website contains a link to a \"Plans\" or \"Pricing\" page - useful for finding SaaS tools.",
"SaaS Pricing in Dollars": "The website has a plans and pricing page that has currency payments in dollars. These might be USD, AUD, CAD, SGD or other countries that support $.",
"SaaS Pricing Above $2000 Per Month": "The website has a plans and pricing page that has currency totals that allow us to believe it is offering plans and pricing for a product that on average costs above $2000 per month.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"X": "X is the new name for Twitter.",
"Artificial Intelligence": "This technology represents us finding some form of mention of AI or ChatGPT on the homepage of the website.",
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"LinkedIn Ads": "LinkedIn advertising solutions.",
"Twitter Ads": "Twitter advertising includes conversion tracking and re-marketing tools.",
"LiveIntent": "Email based ad system.",
"Google Remarketing": "Google code specifically for remarketing/retargeting based advertising.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"Reddit Ads": "Ads from social network Reddit.",
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"Cloudflare Hosting": "Supercharged web hosting service.",
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"Google Apps for Business": "Web-based email, calendar, and documents for teams. Renamed to Google Apps for Work, but now known as G Suite from Google Cloud.",
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"Really Simple Discovery": "Really Simple Discovery is a way to help client software find the services needed to read, edit, or \"work with\" weblogging software.",
"RSS": "A family of web feed formats used to publish frequently updated content such as blog entries, news headlines or podcasts.",
"Pingback Support": "A Pingback is one of three types of Linkbacks, methods for Web authors to request notification when somebody links to one of their documents.",
"Cloudflare CDN": "Content owned by this site hosted on the Cloudflare CDN.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly."
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