{
"Pardot": "Contains a host of products for marketing automation. Owned by Salesforce. Now known as Salesforce Marketing Cloud Account Engagement.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Universal Analytics": "The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.",
"Google Analytics Classic": "Classic Google Analytics - sites that are using non-universal analytics code.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"LinkedIn Insights": "The LinkedIn Insight Tag is a piece of lightweight JavaScript code that you can add to your website to enable in-depth campaign reporting and unlock valuable insights about your website visitors and for conversion optimization of ads.",
"Facebook Signal": "Journalists use Signal to surface relevant trends, photos, videos and posts from Facebook and Instagram for use in their storytelling and reporting.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Google Conversion Linker": "Detects the ad click information in your conversion page URLs and stores this information to associate an ad click with a conversion.",
"Apple Whitelist": "This website domain is on the Apple TLD whitelist which may potentially mean these domains will appear in autocomplete when looking up URLs on Apple products.",
"Fontello": "Fontello is a tool that helps to build custom icon fonts for websites with ease. It offers a wide range of images to choose from and enables users to create a webfont pack in just one click.",
"Verified Profile": "The website has \"verified\" social media profile on one of the social media networks.",
"WPBakery": "WordPress Page Builder plugin.",
"Zoom Video Conferencing": "Zoom Video Communications software.",
"Slack": "Messaging app for teams that makes working together simple and efficient.",
"WP Rocket": "Cache plugin for WordPress from France.",
"MailChimp": "MailChimp is a widely used Mailng List delivery and support service.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"Typekit": "Typekit is the easiest way to use real fonts on the web. It's a subscription-based service for linking to high-quality Open Type fonts from some of the world's best type foundries.",
"Yoast Plugins": "SEO based plugins from Yoast.",
"Yoast WordPress SEO Plugin": "Functionality that helps you optimize your pages content, images titles, meta descriptions and more.",
"Sitelinks Search Box": "With Google sitelinks search box, people can reach your content more quickly from search results.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Wordpress Plugins": "Plugins are tools to extend the functionality of WordPress. The website uses various plugins from WordPress to provide additional functionality. Some of them may be listed here.",
"Contact Form 7": "Specifically designed for wordpress blogs. Contact Form 7 can manage multiple contact forms, plus you can customize the form and the mail contents flexibly with simple markup.",
"Slider Revolution": "A response sliding image plugin.",
"Font Awesome": "Iconic font and CSS toolkit.",
"Visual Composer Ultimate Addons": "Add ons for Visual Composer tool. Now known as Ultimate Addons for WPBakery Page Builder.",
"Essential Grid": "A premium plugin for WordPress that allows you to display various content formats in a highly customizable grid.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 500k": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 500k.",
"Autoptimize": "A script concatenation plugin for WordPress.",
"EWWW Image Optimizer": "Comprehensive image optimization for Wordpress.",
"Azure Active Directory": "Enterprise identity service that provides single sign-on, multifactor authentication and more.",
"Cloudflare Radar": "The website appears on the Cloudflare Radar Top 1m sites list",
"Stop User Enumeration": "Helps secure your site against hacking attacks through detecting User Enumeration.",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"Bridge": "Creative Multi-Purpose WordPress Theme",
"Organization Schema": "Organization i.e. school, NGO, Corporation.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Mobile Non Scaleable Content": "This content is formatted for mobile devices, it does not allow the content to be scaled.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"Google Maps API": "Google Maps has a wide array of APIs that let you embed the functionality of Google Maps.",
"Google Maps": "Google maps embedded into the webpage.",
"Google Maps for Work": "Google Maps for work.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"CloudFront": "Amazon CloudFront is a web service for content delivery. It integrates with other Amazon Web Services to give developers and businesses an easy way to distribute content to end users with low latency, high data transfer speeds, and no commitments.",
"Zoom": "Enterprise video communications platform.",
"MediaElement.js": "HTML5 audio and video players in pure HTML and CSS.",
"jPlayer": "jPlayer allows you to embed cross platform audio and video into your web pages.",
"WordPress": "WordPress is a state-of-the-art semantic personal publishing platform with a focus on aesthetics, web standards, and usability.",
"WordPress 6.3": "WordPress version 6.3.*",
"WordPress 6.6": "WordPress version 6.6.*",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery UI Mouse": "jQuery mouse interaction library.",
"jQuery prettyPhoto": "prettyPhoto is a jQuery lightbox clone which supports additional meta types such as video.",
"jQuery Form": "jQuery Form Plugin allows you to easily and unobtrusively upgrade HTML forms to use AJAX.",
"jQuery Waypoints": "Waypoints is a small jQuery plugin that makes it easy to execute a function whenever you scroll to an element.",
"jQuery Easing": "A jQuery extension that provides functionality to \"ease\" things onto or off of the screen.",
"jQuery Countdown": "A jQuery plugin that sets a div or span to show a countdown to a given time.",
"jQuery Mousewheel": "Adds mouse wheel support to the web site.",
"jQuery Validate": "JQuery Form Validation Plugin.",
"jQuery Masonry": "Masonry is a layout plugin for jQuery. Think of it as the flip side of CSS floats.",
"jQuery UI": "jQuery UI provides abstractions for low-level interaction and animation, advanced effects and high-level, themeable widgets, built on top of the jQuery JavaScript Library, that you can use to build highly interactive web applications.",
"jQuery 3.7.0": "jQuery version 3.7.0",
"jQuery 3.7.1": "jQuery version 3.7.1",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"ProgressBar.js": "Responsive progress bars with animated SVG paths.",
"Modernizr": "Modernizr allows you to target specific browser functionality in your stylesheet.",
"Hover Intent": "hoverIntent is a plug-in that attempts to determine the user's intent. It works like (and was derived from) jQuery's built-in hover. However, instead of immediately calling the onMouseOver function, it waits until the user's mouse slows down enough before making the call.",
"FitVids.JS": "A lightweight, easy-to-use jQuery plugin for fluid width video embeds.",
"FlexSlider": "jQuery Slider toolkit from Woothemes.",
"waitForImages": "A jQuery plugin that lets you attach callbacks to useful image loading events.",
"Skrollr": "Parallax scrolling library with no dependencies.",
"justifiedGallery": "This is a JQuery plugin that allows you to create an high quality justified gallery of images.",
"OWL Carousel": "Touch enabled jQuery plugin that lets you create a carousel slider.",
"carouFredSel": "jQuery.carouFredSel is a plugin that turns any kind of HTML element into a carousel.",
"fullPage.js": "Fullscreen Scrolling Websites Library.",
"touchSwipe": "TouchSwipe is a jquery plugin to be used with jQuery on touch input devices such as iPad, iPhone etc.",
"Swipe JS": "Swipe is a lightweight mobile slider with 1:1 touch movement.",
"Isotope": "A jQuery plugin for magical layouts",
"Select2": "jQuery replacement for select boxes",
"imagesLoaded": "jQuery plugin for seeing if the images are loaded.",
"Packery": "Packery is a JavaScript layout library that uses a bin-packing algorithm.",
"GSAP": "GSAP is a suite of tools for scripted, high-performance HTML5 animations that work in all major browsers from GreenSock.",
"prettyPhoto": "jQuery based lightbox clone.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"lazySizes": "Lazy loader for images (responsive and normal), iframes and scripts, that detects any visibility changes triggered through user interaction, CSS or JavaScript without configuration.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"AppNexus": "Provides access to the major exchanges and aggregators, as well as cloud infrastructure scalable to billions of ad impressions a day with a layer of real-time decisioning on top.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"Google Floodlight Counter": "The Floodlight Counter tag allows you to count the number of times someone visits your site after clicking on an advertisement for it.",
"Careers": "The website contains a link to a careers / job opportunities / work with us style page.",
"Facebook": "The website mentions facebook.com in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"Apple App Link": "Links to an Apple App.",
"Google Play Store Link": "Links to a Game/Movie/App/Book on the Google Play Store.",
"X": "X is the new name for Twitter.",
"Google Analytics Opt-Out Privacy": "A page to opt-out of Google Analytics tracking.",
"Do Not Sell": "The “Do Not Sell My Personal Information” page is the mechanism for which consumers can exercise their right to opt out of the sale of their personal data.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"Microsoft Exchange Online": "A rich hosted Exchange environment for every user without having to manage a server.",
"Office 365 Mail": "Email sent from this domain has records showing Office 365 usage.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC None": "The domain has a DMARC policy of 'None'. A policy of 'none' means this DMARC record will not affect the delivery of email, but it will provide reports on where your outbound email appears to be coming from.",
"DMARC Reject": "The domain has a DMARC policy of 'Reject'. This policy tells the mail server to reject emails that fail DMARC checks, preventing them from being delivered at all.",
"Barracuda Networks": "Mail hosting by security company Barracude Networks",
"DKIM": "DomainKeys Identified Mail provides a method for validating a domain name identity that is associated with a message through cryptographic authentication.",
"Amazon": "This site is hosted on Amazon AWS EC2 Infrastructure.",
"Amazon Virginia Region": "Amazon Hosted EC2 Instances in Virginia",
"LetsEncrypt": "Let’s Encrypt is a free open Certificate Authority.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"HSTS": "Forces browsers to only communicate with the site using HTTPS.",
"HSTS IncludeSubdomains PreLoad": "This website includes instructions for HSTS loading that would allow it to be submitted to the HSTS preload list.",
"DNS Made Easy DNS": "Downtime prevention DNS provider.",
"Ubuntu": "Ubuntu is a free, Debian derived Linux-based operating system, available with both community and professional support.",
"nginx": "nginx [engine x] is a HTTP server and mail proxy server written by Igor Sysoev.",
"Nginx 1.14": "Nginx version 1.14.*",
"Pingback Support": "A Pingback is one of three types of Linkbacks, methods for Web authors to request notification when somebody links to one of their documents.",
"RSS": "A family of web feed formats used to publish frequently updated content such as blog entries, news headlines or podcasts.",
"Really Simple Discovery": "Really Simple Discovery is a way to help client software find the services needed to read, edit, or \"work with\" weblogging software.",
"Amazon S3 CDN": "Amazon S3 is storage for the Internet. It is designed to make web-scale computing easier for developers.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly."
}