{
"Kenshoo": "Automates the whole process of creating and managing search-engine marketing campaigns.",
"FouAnalytics": "Analytics for digital media with fraud detection",
"Rapleaf": "Marketing automation tools with the necessary data to help brands keep their customers engaged. Now TowerData.",
"LiveRamp": "CRM Retargeting & Data Onboarding app.",
"Lucky Orange": "Lucky Orange lets you see what people are doing on your website, in real time, and interact with them.",
"Supership": "Supership is a data technology company that helps customers achieve digital transformation through accurate data, reliable technology, and data marketing expertise.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Google Conversion Linker": "Detects the ad click information in your conversion page URLs and stores this information to associate an ad click with a conversion.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"Facebook Signal": "Journalists use Signal to surface relevant trends, photos, videos and posts from Facebook and Instagram for use in their storytelling and reporting.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Claritas": "Custom audience segments & consumer insights for over 120 million households",
"DoubleClick Floodlight": "Floodlight is feature of DoubleClick ads that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads.",
"Lotame Crowd Control": "Data driven marketing advertising program provides social media sites with advance targeting",
"Gravity Forms": "Contact Forms for WordPress.",
"Slack": "Messaging app for teams that makes working together simple and efficient.",
"Redis Cache": "Redis object cache backend for Wordpress sites.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"Wordpress Plugins": "Plugins are tools to extend the functionality of WordPress. The website uses various plugins from WordPress to provide additional functionality. Some of them may be listed here.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Font Awesome": "Iconic font and CSS toolkit.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 5m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 5 million.",
"YouTube IFrame Upload": "Lets users upload videos to YouTube from any webpage.",
"Google Maps Embed": "Google Maps embedded into the website using IFRAME.",
"Popup Maker for Wordpress": "Popup system for Wordpress blogs.",
"Wordfence": "Wordfence Security is a free enterprise class security and performance plugin for WordPress.",
"Cart Functionality": "The site has a link to a shopping cart which is not categorized under any of the cart technologies we track (custom implementation or not tracked yet).",
"Amazon API Gateway": "Create, publish, maintain, monitor, and secure APIs at any scale.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Mobile Non Scaleable Content": "This content is formatted for mobile devices, it does not allow the content to be scaled.",
"jsDelivr": "A free CDN where Javascript developers can host their files. Encompasses MaxCDN, and BootstrapCDN.",
"Cloudflare": "Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.",
"CDN JS": "CloudFlare's CDN with popular javascript frameworks available.",
"Cloudflare JS": "Loads content from Cloudflare CDN.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"Azure Edge": "Content delivered via Azure Edge Network",
"AJAX Libraries API": "The AJAX Libraries API is a content distribution network and loading architecture for the most popular, open source JavaScript libraries.",
"Google Maps": "Google maps embedded into the webpage.",
"Tremor Video": "Video platform that knows what's inside the video stream before your ad is ever served.",
"YouTube IFrame API": "The IFrame player API lets you embed a YouTube video player on your website and control the player using JavaScript",
"YouTube": "Embedded videos from YouTube.",
"FreeWheel": "Premium video monetization solutions.",
"Pixel Motion": "Automotive digital marketing system.",
"WordPress": "WordPress is a state-of-the-art semantic personal publishing platform with a focus on aesthetics, web standards, and usability.",
"WordPress 6.5": "WordPress version 6.5.*",
"WordPress 6.6": "WordPress version 6.6.*",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery UI": "jQuery UI provides abstractions for low-level interaction and animation, advanced effects and high-level, themeable widgets, built on top of the jQuery JavaScript Library, that you can use to build highly interactive web applications.",
"jQuery Validate": "JQuery Form Validation Plugin.",
"jQuery 2.2.4": "jQuery version 2.2.4",
"bxSlider": "Response jQuery Content Slider",
"FitVids.JS": "A lightweight, easy-to-use jQuery plugin for fluid width video embeds.",
"Masked Input": "Allows a user to more easily enter fixed width input.",
"lazySizes": "Lazy loader for images (responsive and normal), iframes and scripts, that detects any visibility changes triggered through user interaction, CSS or JavaScript without configuration.",
"core-js": "Modular standard library for JavaScript.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"WOW": "Reveal CSS animation as you scroll down a page.",
"Google Hosted Libraries": "Google Hosted Libraries is a globally available content distribution network for the most popular, open-source JavaScript libraries.",
"Google Hosted jQuery": "jQuery hosted at Google.",
"Lazy Load": "LazyLoad is a tiny (only 998 bytes minified and gzipped), dependency-free JavaScript library that makes it super easy to load external JavaScript and CSS files on demand.",
"Google Remarketing": "Google code specifically for remarketing/retargeting based advertising.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"The Trade Desk": "Data-driven marketing suite that offers marketers a single place to buy all forms of online media.",
"The Trade Desk Universal Pixel": "The Trade Desk Universal Pixel is a tracking tag that allows multiple processes to be managed with one pixel added to an entire website. It is a JavaScript (JS) tag that can be used to create conversion tracking tags either through the platform UI or API.",
"ClickCease": "Ad fraud prevention company.",
"Index Exchange": "Index Exchange is the world's fastest growing provider of online media solutions. With a network reach of over half the US digital audience. Previously known as Casale Media.",
"Google Floodlight Counter": "The Floodlight Counter tag allows you to count the number of times someone visits your site after clicking on an advertisement for it.",
"Criteo": "Behavioural targeting for e-commerce customers.",
"Criteo OneTag": "The Criteo OneTag is a JavaScript tag that allows Criteo to collect your user’s intentions as they navigate your website.",
"AppNexus": "Provides access to the major exchanges and aggregators, as well as cloud infrastructure scalable to billions of ad impressions a day with a layer of real-time decisioning on top.",
"Colombia Online": "Premium publisher ad technology.",
"Omnitag": "French based ad pixel.",
"Teads": "Video advertising serving technology.",
"Pubmatic": "PubMatic Enables Ad Optimization Across Every Ad Network",
"Aggregate Knowledge": "Data management solution that combines both media and audience data. Now owned by Transunion.",
"Neustar AdAdvisor": "Neustar AdAdvisor provides data to online marketers and websites to help them improve their ability to deliver content and advertising to consumers.",
"Improve Digital": "Private ad exchange network.",
"StickyAds TV": "Video ad platform for publishers.",
"Nativo": "PostRelease is a new way to advertise in online forums and influence word-of-mouth.",
"Outbrain": "Outbrain provides content engagement by linking to other articles.",
"Media.net": "Contextual, user-driven ads network with multiple implementation techniques.",
"DemDex": "Demdex's turn-key audience management solutions make implementing a dynamic, multi-channel data strategy cost-effective and easy. Now known as Adobe Audience Manager.",
"TripleLift": "Native advertising system for the visual web.",
"Rubicon Project": "Advertising optimization service.",
"Mediavine": "Publisher network for food based media.",
"Sharethrough": "Native video advertising platform.",
"MediaWallah": "Identity management ad solution.",
"Adyoulike": "Native advertising technology and advertising captcha.",
"RevContent": "Premium content placement solutions.",
"Tapad": "Allows advertisers to engage the same consumer with consistent ads across multiple platforms.",
"IponWeb BidSwitch": "BidSwitch facilitates both Supply and Demand technology partners to efficiently and transparently connect, trade and manage multiple RTB partners.",
"Yieldmo": "Mobile advertising solution.",
"adingo": "Japanese based internet media traffic monetization solution. Also known as Fluct.",
"Burst Media": "Internet advertising network representing specialty-content web sites.",
"Facebook": "The website mentions facebook.com in some form.",
"Events Page": "The website contains a link to an \"Events\" or \"Calendar\" page.",
"Instagram": "The website mentions Instagram in some form.",
"TikTok": "The website mentions tiktok.com (but not Douyin) in some form.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"Do Not Sell": "The “Do Not Sell My Personal Information” page is the mechanism for which consumers can exercise their right to opt out of the sale of their personal data.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"Google Apps for Business": "Web-based email, calendar, and documents for teams. Renamed to Google Apps for Work, but now known as G Suite from Google Cloud.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"LetsEncrypt": "Let’s Encrypt is a free open Certificate Authority.",
"HSTS": "Forces browsers to only communicate with the site using HTTPS.",
"U.S. Server Location": "The web server is located in the United States.",
"Digital Ocean": "SSD VPS hosting environment.",
"Digital Ocean DNS": "DNS hosting from Digital Ocean.",
"nginx": "nginx [engine x] is a HTTP server and mail proxy server written by Igor Sysoev.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network.",
"MSN/Bing Webmaster": "Site registered at MSN/Bing Webmaster.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly."
}