{
"Active Campaign": "Marketing automation, email marketing and behavioral analysis.",
"SegMetrics": "Audience insight for marketers.",
"Klaviyo": "Customer Lifecycle Management platform for Web Apps and eCommerce.",
"Personizely": "Conversion marketing toolkit provider.",
"Hotjar": "A heatmap, survey, feedback and funnel application.",
"Cometly": "This is a software that allows you to track your ads and see how they are performing.",
"Attentive": "Personalized mobile messaging platform.",
"Blotout": "A solution to post-cookie world issues by helping businesses increase sales, recover lost carts, and reduce their customer acquisition cost (CAC). It promises to do this by restoring customers' identities while also superc",
"Sendlane": "Cross-Channel marketing automation tool.",
"Elevar": "Data collection and marketing monitoring tool.",
"FigPii": "Conversion optimization tool.",
"Rivo Loyalty": "Fast-growing Loyalty & Referrals platform for Shopify. Competitor to Smile.io and Loyalty Lion.",
"Segment": "Segment gives you the ability to instrument your web app for analytics once, and then send your data to any number of analytics services. Previously known as Segment.io",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Universal Analytics": "The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Facebook Signal": "Journalists use Signal to surface relevant trends, photos, videos and posts from Facebook and Instagram for use in their storytelling and reporting.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Google Conversion Tracking": "This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).",
"Google AdWords Conversion": "Adwords conversion tracking code.",
"ByteDance": "Technology company that operates TikTok and Toutiao - based in China. Potentially tracking pixel for Tiktok.",
"TikTok Conversion Tracking Pixel": "TikTok advertising conversion tracking pixel.",
"Pinterest Conversion Tracking": "Tag that allows you to track actions people take on your website after viewing your Promoted Pin.",
"Microsoft Clarity": "Free-to-use analytics product for webmasters that shows how people are using your website.",
"Stamped": "Ratings and reviews for ecommerce websites.",
"Zotabox": "Onsite marketing tools.",
"Reeview": "Product video reviews for eCommerce.",
"Microdata for Google Shopping": "Microdata for adding products to Google Shopping.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Font Awesome": "Iconic font and CSS toolkit.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"Shutterstock": "Images on this website may have been sourced from Shutterstock.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 1m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 1 million.",
"CrUX Top 5m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 5 million.",
"YourAdChoices.com": "Online tool that enables you to manage your online advertising experience.",
"Privy": "Tools to grow your email list by using website banners, popups and exit intent.",
"Network Advertising Initiative": "NAI is a network advertising initiative that provides services, tools and resources to help businesses manage their online advertising",
"Cloudflare Radar": "The website appears on the Cloudflare Radar Top 1m sites list",
"Cloudflare Radar Top 200k": "The website appears in the Cloudflare Radar Top 200,000.",
"Pinterest": "Content from the social image sharing website Pinterest.",
"About Cookies": "Provides information for users on how to delete and control cookies.",
"English HREF LANG": "This webpage has alternate versions available in English via the use of the hreflang tag.",
"German HREF LANG": "This webpage has alternate versions available in German via the use of the hreflang tag.",
"Australian English": "Website content is written in Australian English. Based on HTML langauge attributes on the website",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"Shopify": "Hosted shopping experience with multiple themes and requires very little programming experience.",
"Candy Rack": "Upsell & cross sell popup for Shopify.",
"Videowise": "This product enables merchants to add interactive shopping features to their videos to give their customers an enhanced shopping experience.",
"Digismoothie Gift box": "Offer free gifts with every purchase.",
"SpiceGems": "Shopify App builder.",
"Helixo": "Shopify app and eCommerce developer provider.",
"Swym": "Shopify app builder.",
"GemPages": "Create simple one page layouts for Shopify.",
"Shopify Gift Cards": "This Shopify website supports the redemption of Shopify gift cards which may infer they are using Shopify Plus.",
"Shopify Australian Dollar": "Shopify website which defaults to Australian Dollar currency. Also used in Christmas Island, Cocos (Keeling) Islands, Heard Island and McDonald Islands, Kiribati, Nauru (NR), Norfolk Island (NF) and Tuvalu (TV).",
"Shopify Custom Theme": "This site is using a custom Shopify Theme and not one from the Shopify Theme template library.",
"Shopify Conversions": "This Shopify instance uses Shopify's analytics object to load tools like Google Analytics.",
"Shopify US Dollar": "Shopify website which defaults to US dollar currency. USD is also used American Samoa, British Indian Ocean Territory (also GBP), British Virgin Islands, Caribbean Netherlands ad Ecuador.",
"Shipping to over 50 Countries": "Shopify store shipping to over 50 countries (but less than 100).",
"UFE 2.0": "One Click Upsells by HELIXO",
"Zend Apps": "Shopify app developer.",
"Scandinavian Shipping": "Shipping to all of Scandinavia - Denmark, Finland, Iceland, Norway and Sweden.",
"Tabs by Station": "Tabs and accordions for Shopify.",
"Ships to Japan": "Shopify store shipping to Japan.",
"Shopify Account": "This Shopify site allows you to login to an existing account you may have created to continue shopping.",
"Privy for Shopify": "Free email popups with exit intent for Shopify.",
"USA and Canada Shipping": "Shipping options for USA and Canada only.",
"Shopify SMS Marketing": "SMS marketing sends messages to your phone regarding the Shopify store products.",
"Shopify Email Marketing": "Shopify store has enabled email marketing.",
"10 Shopify Products": "More than 10 products listed.",
"Shopify Plus": "Shopify Plus is an ecommerce platform for high-volume and enterprise merchants.",
"Organization Schema": "Organization i.e. school, NGO, Corporation.",
"Offer Schema": "Offer to transfer an item or service like tickets, renting or bookings.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Mobile Non Scaleable Content": "This content is formatted for mobile devices, it does not allow the content to be scaled.",
"CDN JS": "CloudFlare's CDN with popular javascript frameworks available.",
"AJAX Libraries API": "The AJAX Libraries API is a content distribution network and loading architecture for the most popular, open source JavaScript libraries.",
"Cloudflare": "Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.",
"BootstrapCDN": "Bootstrap CDN system - encompasses MaxCDN, NetDNA and Stackpath - donated to jsDelivr.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"jsDelivr": "A free CDN where Javascript developers can host their files. Encompasses MaxCDN, and BootstrapCDN.",
"Cloudflare JS": "Loads content from Cloudflare CDN.",
"UNPKG": "unpkg is a fast, global content delivery network for everything on npm.",
"CloudFront": "Amazon CloudFront is a web service for content delivery. It integrates with other Amazon Web Services to give developers and businesses an easy way to distribute content to end users with low latency, high data transfer speeds, and no commitments.",
"Afterpay": "Buy now pay later system from Australia. Owned by Square.",
"PayPal": "The website accepts payments with PayPal.",
"Apple Pay": "The website accepts payments with Apple Pay.",
"Pound Sterling": "The website uses the £ symbol on its website - meaning it may accept payment in this British currency.",
"QuadPay": "Buy now pay later system - now owned by ZipPay.",
"Euro": "The website uses the € symbol on its website - meaning it may accept payment in Euros.",
"Google Pay": "Google Pay API for easy payments.",
"Klarna": "Klarna Checkout takes the tries to take the hassle out of buying on mobile devices.",
"Stripe": "Stripe makes it easy for developers to accept credit cards on the web.",
"TikTok Embed": "Short form video embed.",
"Digismoothie": "Digismoothie is a Shopify Plus agency and app developer that specializes in building sleek online stores and apps.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery 2.2.3": "jQuery version 2.2.3",
"lazySizes": "Lazy loader for images (responsive and normal), iframes and scripts, that detects any visibility changes triggered through user interaction, CSS or JavaScript without configuration.",
"Modernizr": "Modernizr allows you to target specific browser functionality in your stylesheet.",
"HTML5 History API": "A standardized way to manipulate the browser history via script.",
"Handlebars": "Handlebars provides the power necessary to let you build semantic templates effectively with no frustration.",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"Magnific Popup": "Magnific Popup is a responsive lightbox & dialog script.",
"Webpack": "webpack takes modules with dependencies and generates static assets representing those modules.",
"Yett": "Library to control the execution of scripts.",
"VK": "VK is an all-purpose tool for finding friends, considered a Russian version of Facebook.",
"JavaScript Modules": "Modern browsers now support native module functionality, optimizing loading and efficiency. Import and export statements are key for using native JavaScript modules.",
"Parcel Panel": "ParcelPanel is a top ecommerce tracking & returns management solution.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Google Remarketing": "Google code specifically for remarketing/retargeting based advertising.",
"Taboola": "Personalized recommendations technology.",
"Outbrain": "Outbrain provides content engagement by linking to other articles.",
"Triple Whale": "Sales and Ad management system.",
"Shipping": "The website contains a link to a shipping page.",
"Google Analytics Opt-Out Privacy": "A page to opt-out of Google Analytics tracking.",
"TikTok": "The website mentions tiktok.com (but not Douyin) in some form.",
"Facebook": "The website mentions facebook.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"All About Cookies": "All About Cookies provides simple guides for safe online browsing, explaining cookies, their function, and online privacy concerns through research and testing.",
"Zendesk": "Organize, prioritize and engage with others on support requests.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"Google Apps for Business": "Web-based email, calendar, and documents for teams. Renamed to Google Apps for Work, but now known as G Suite from Google Cloud.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC None": "The domain has a DMARC policy of 'None'. A policy of 'none' means this DMARC record will not affect the delivery of email, but it will provide reports on where your outbound email appears to be coming from.",
"Google Cloud DNS": "High volume DNS services from Google Cloud Platform.",
"Google DNS": "DNS services provided by Google.",
"Google Domains": "DNS registered at Google Domains.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"HSTS": "Forces browsers to only communicate with the site using HTTPS.",
"Shopify Hosted": "The IP of this system is on Shopify.",
"Cloudflare Hosting": "Supercharged web hosting service.",
"Canadian Server Location": "The web server is located in Canada.",
"IPv6": "The website has an IPv6 record.",
"nginx": "nginx [engine x] is a HTTP server and mail proxy server written by Igor Sysoev.",
"Cloudflare CDN": "Content owned by this site hosted on the Cloudflare CDN.",
"Google AdsBot Disallow": "The website has disallow rules for Google AdsBot.",
"Ahrefs Bot Disallow": "The website has disallow rules for Ahrefs Bot.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly."
}