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{
"Visual Website Optimizer": "VWO provides A/B, split and multivariate testing software.",
"Heap": "Heap automatically captures every user action in your web app and lets you measure it all.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Twitter Conversion Tracking": "Twitter ads conversion tracking code.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Bing Universal Event Tracking": "Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"LinkedIn Insights": "The LinkedIn Insight Tag is a piece of lightweight JavaScript code that you can add to your website to enable in-depth campaign reporting and unlock valuable insights about your website visitors and for conversion optimization of ads.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Google Conversion Linker": "Detects the ad click information in your conversion page URLs and stores this information to associate an ad click with a conversion.",
"Reddit Conversion Tracking": "Conversion tracking system from Reddit.",
"Slack": "Messaging app for teams that makes working together simple and efficient.",
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"Ketch": "Company that provides trust-based design services.",
"Wordpress Plugins": "Plugins are tools to extend the functionality of WordPress. The website uses various plugins from WordPress to provide additional functionality. Some of them may be listed here.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Yoast Plugins": "SEO based plugins from Yoast.",
"Yoast WordPress SEO Plugin": "Functionality that helps you optimize your pages content, images titles, meta descriptions and more.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"Shutterstock": "Images on this website may have been sourced from Shutterstock.",
"Sitelinks Search Box": "With Google sitelinks search box, people can reach your content more quickly from search results.",
"Quora": "Widgets from the Q&A website.",
"reCAPTCHA": "Anti-bot CAPTCHA widget from Google.",
"GTM4WP": "Google Tag Manager for WordPress Plugin",
"Adobe Sign": "Domain verification with Adobe Sign.",
"DuracellTomi Google Tag Manager for WordPress": "This plugin places the GTM container code snippets onto your wordpress website so that you do not need to add this manually.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 500k": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 500k.",
"Amazon AWS WAF Captcha": "A Captcha helps block traffic to websites.",
"Cloudflare Radar": "The website appears on the Cloudflare Radar Top 1m sites list",
"Cloudflare Radar Top 500k": "The website appears in the Cloudflare Radar Top 500,000.",
"Gravatar Profiles": "Creates Gravatar Profiles on the site.",
"Network Advertising Initiative": "NAI is a network advertising initiative that provides services, tools and resources to help businesses manage their online advertising",
"Pinterest Domain Verify": "A verified website linked to a Pinterest user profile.",
"Common Crawl": "This website was found in the Common Crawl dataset. Data from this site was probably used to train AI LLMs.",
"CommonCrawl Top 100k": "This website appears in the Common Crawl Page Rank top 100k websites.",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"PHP": "PHP is a widely used general-purpose scripting language that is especially suited for Web development and can be embedded into HTML.",
"CheryFramework": "Bootstrap based WordPress theme.",
"Modernize": "Flexible WordPress theme.",
"Organization Schema": "Organization i.e. school, NGO, Corporation.",
"Facebook Domain Verification": "Domain Verification provides a way for you to claim ownership of your domain in Facebook Business Manager.",
"ContactPoint Schema": "A contact point for a department.",
"Person Schema": "A human being.",
"Mobile Non Scaleable Content": "This content is formatted for mobile devices, it does not allow the content to be scaled.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"AJAX Libraries API": "The AJAX Libraries API is a content distribution network and loading architecture for the most popular, open source JavaScript libraries.",
"jsDelivr": "A free CDN where Javascript developers can host their files. Encompasses MaxCDN, and BootstrapCDN.",
"AWS WAF Challenge": "AWS WAF safeguards against web exploits & bots, ensuring availability, security, and resource optimization.The WAF is set to Challenge - using JavaScript to ensure that the person visiting the site is not a robot.",
"Amazon WAF CAPTCHA": "AWS WAF safeguards against web exploits & bots, ensuring availability, security, and resource optimization.The WAF is set to CAPTCHA - showing CAPTCHA to solve to allow the traffic to continue to the site.",
"Google Maps API": "Google Maps has a wide array of APIs that let you embed the functionality of Google Maps.",
"Google Maps": "Google maps embedded into the webpage.",
"Atlassian Cloud": "Products including Jira and Confluence.",
"WordPress": "WordPress is a state-of-the-art semantic personal publishing platform with a focus on aesthetics, web standards, and usability.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery 3.1.0": "jQuery version 3.1.0",
"Google Hosted Libraries": "Google Hosted Libraries is a globally available content distribution network for the most popular, open-source JavaScript libraries.",
"Google Hosted jQuery": "jQuery hosted at Google.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"Moment JS": "moment.js is a date library for parsing, validating, manipulating, and formatting dates.",
"lodash": "Lo-dash is an alternative and a drop-in replacement for Underscore.js.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"core-js": "Modular standard library for JavaScript.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"Google Remarketing": "Google code specifically for remarketing/retargeting based advertising.",
"Jornaya": "Allows lead sellers and lead buyers to operate in a mutually trusted environment. Previously LeadiD.",
"Careers": "The website contains a link to a careers / job opportunities / work with us style page.",
"Twitter": "The website mentions twitter.com in some form.",
"Facebook": "The website mentions facebook.com in some form.",
"LinkedIn": "The website mentions linkedin.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"TikTok": "The website mentions tiktok.com (but not Douyin) in some form.",
"Do Not Sell": "The “Do Not Sell My Personal Information” page is the mechanism for which consumers can exercise their right to opt out of the sale of their personal data.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"Accessibility Statement": "A statement that outlines how a website has been designed to be accessible to people with disabilities.",
"Events Page": "The website contains a link to an \"Events\" or \"Calendar\" page.",
"Plans and Pricing": "The website contains a link to a \"Plans\" or \"Pricing\" page - useful for finding SaaS tools.",
"Google Policies": "The website links to Google Privacy and Terms page meaning PII or other data might be shared with Google.",
"Mailgun": "Mailgun is a set of APIs that allow you to send, receive, track and store email effortlessly.",
"Mimecast": "Cloud services for Microsoft Exchange designed to remove risk, lower costs and help businesses make sense of their email data.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC None": "The domain has a DMARC policy of 'None'. A policy of 'none' means this DMARC record will not affect the delivery of email, but it will provide reports on where your outbound email appears to be coming from.",
"DMARC Quarantine": "The domain has a DMARC policy of 'Quarantine'. This tells the receiving mail server that all emails that do not have your domain name in the “From” field (or any other set criteria) should be quarantined by default.",
"Microsoft Azure DNS": "This domain is verified with Microsoft Azure.",
"Microsoft Exchange Online": "A rich hosted Exchange environment for every user without having to manage a server.",
"Office 365 Mail": "Email sent from this domain has records showing Office 365 usage.",
"DMARC Analyzer": "Mimecast owned DMARC analyzing solution.",
"WP Engine": "WP Engine provides WordPress hosting for demanding business owners and bloggers.",
"Amazon": "This site is hosted on Amazon AWS EC2 Infrastructure.",
"Amazon Virginia Region": "Amazon Hosted EC2 Instances in Virginia",
"403 Error": "The website returned a 403 Forbidden error message and wasn't identified as parked at the time. This does not mean we are not able to index technologies.",
"Amazon Route 53": "Amazon's scalable DNS web service system.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"Amazon SSL": "Amazon supplied SSL certificate",
"HSTS": "Forces browsers to only communicate with the site using HTTPS.",
"HSTS IncludeSubdomains PreLoad": "This website includes instructions for HSTS loading that would allow it to be submitted to the HSTS preload list.",
"Apache": "Apache has been the most popular web server on the Internet since April 1996.",
"nginx": "nginx [engine x] is a HTTP server and mail proxy server written by Igor Sysoev.",
"Atom": "Atom Syndication Format is an XML language used for web feeds very similar to RSS.",
"Really Simple Discovery": "Really Simple Discovery is a way to help client software find the services needed to read, edit, or \"work with\" weblogging software.",
"RSS": "A family of web feed formats used to publish frequently updated content such as blog entries, news headlines or podcasts.",
"Pingback Support": "A Pingback is one of three types of Linkbacks, methods for Web authors to request notification when somebody links to one of their documents.",
"Amazon CloudFront": "Amazon CloudFront delivers your static and streaming content using a global network of edge locations.",
"AWS Cloudfront Seattle WA Edge": "Content from this site is served from AWS CloudFront Seattle, WA, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Miami FL Edge": "Content from this site is served from AWS CloudFront Miami, FL, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Ashburn VA Edge": "Content from this site is served from AWS CloudFront Ashburn, VA, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Los Angeles CA Edge": "Content from this site is served from AWS CloudFront Los Angeles, CA, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Helsinki Edge": "Content from this site is served from AWS CloudFront Helsinki, Finland. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront San Francisco CA Edge": "Content from this site is served from AWS CloudFront San Francisco, CA, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Marseille Edge": "Content from this site is served from AWS CloudFront Marseille, France. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Paris Edge": "Content from this site is served from AWS CloudFront Paris, France. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Sydney Edge": "Content from this site is served from AWS CloudFront Sydney, Australia. Edge locations may change frequently as we request resources globally.",
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