{
"Hubspot": "Hubspot provides marketing information and leads via inbounding marketing software.",
"HubSpot Analytics": "Measure the performance of all your marketing campaigns",
"Hubspot Ads": "Turn HubSpot Lists into ads targeting audiences and track the ROI of your Facebook and Google ads automatically.",
"Hubspot Lead Flows": "Lead flows allow you to easily create and customize engaging lead capture forms.",
"PageFly": "eCommerce conversion rate optimization solution for Shopify.",
"Hotjar": "A heatmap, survey, feedback and funnel application.",
"Secomapp": "Conversion optimization service for Shopify sites.",
"Freshworks CRM": "AI-based lead scoring, phone, email, activity capture, and more.",
"Bazaarvoice": "Combination of technology and personalized services that help brands build online communities that drive business goals.",
"Kickbooster": "Reward customers for helping you get new audiences.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Facebook Pixel View Content": "Calls to Facebook Pixel 'ViewContent'",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Universal Analytics": "The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"Facebook Signal": "Journalists use Signal to surface relevant trends, photos, videos and posts from Facebook and Instagram for use in their storytelling and reporting.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Pinterest Conversion Tracking": "Tag that allows you to track actions people take on your website after viewing your Promoted Pin.",
"Bing Universal Event Tracking": "Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.",
"Yahoo Dot": "Fives advertisers a simple way to measure and improve customer engagement across campaigns.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Facebook Sharer": "Share this page on Facebook using a deprecated sharing syntax.",
"Pinterest": "Content from the social image sharing website Pinterest.",
"Fancy": "FancyIt widget, discover amazing stuff, collect the things you love, buy it all in one place.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"Judge Me": "Fully-featured widget to collect and display product reviews for eCommerce.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 10m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 10 million.",
"Network Advertising Initiative": "NAI is a network advertising initiative that provides services, tools and resources to help businesses manage their online advertising",
"Cloudflare Radar": "The website appears on the Cloudflare Radar Top 1m sites list",
"Cloudflare Radar Top 500k": "The website appears in the Cloudflare Radar Top 500,000.",
"English HREF LANG": "This webpage has alternate versions available in English via the use of the hreflang tag.",
"French HREF LANG": "This webpage has alternate versions available in French via the use of the hreflang tag.",
"Canadian French HREF LANG": "This webpage has alternate versions available in Canadian French via the use of the hreflang tag.",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"Shopify": "Hosted shopping experience with multiple themes and requires very little programming experience.",
"Shopify Plus Inferred": "Shopify Plus is undetectable using public web detection methods since 2024. This technology represents websites that could be using Shopify Plus based on their age, usage and non-usage of other premium and non-premium technologies.",
"Bing Shopping": "Sell products on Bing Ads network via Shopify.",
"Shopify Gift Cards": "This Shopify website supports the redemption of Shopify gift cards which may infer they are using Shopify Plus.",
"Shopify Canadian Dollar": "Shopify website which defaults to Canadian Dollar currency.",
"Shopify Conversions": "This Shopify instance uses Shopify's analytics object to load tools like Google Analytics.",
"Shopify Custom Theme": "This site is using a custom Shopify Theme and not one from the Shopify Theme template library.",
"USA and Canada Shipping": "Shipping options for USA and Canada only.",
"Shopify Geolocation": "Language and currency recommendations plugin for Shopify. Part of Shopify Markets.",
"Shopify Account": "This Shopify site allows you to login to an existing account you may have created to continue shopping.",
"Revy Apps": "Apps for Shopify Stores.",
"Shopify SMS Marketing": "SMS marketing sends messages to your phone regarding the Shopify store products.",
"Shopify Email Marketing": "Shopify store has enabled email marketing.",
"Shopify US Dollar": "Shopify website which defaults to US dollar currency. USD is also used American Samoa, British Indian Ocean Territory (also GBP), British Virgin Islands, Caribbean Netherlands ad Ecuador.",
"BootstrapCDN": "Bootstrap CDN system - encompasses MaxCDN, NetDNA and Stackpath - donated to jsDelivr.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"Cloudflare": "Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.",
"CloudFront": "Amazon CloudFront is a web service for content delivery. It integrates with other Amazon Web Services to give developers and businesses an easy way to distribute content to end users with low latency, high data transfer speeds, and no commitments.",
"AJAX Libraries API": "The AJAX Libraries API is a content distribution network and loading architecture for the most popular, open source JavaScript libraries.",
"jsDelivr": "A free CDN where Javascript developers can host their files. Encompasses MaxCDN, and BootstrapCDN.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Shopify Pay": "Shop Pay PCI compliant end to end payment solution from Shopify.",
"PayPal": "The website accepts payments with PayPal.",
"Apple Pay": "The website accepts payments with Apple Pay.",
"Visa": "The website accepts payments with Visa.",
"MasterCard": "The website accepts payments with MasterCard.",
"American Express": "The website accepts payments with American Express.",
"Google Pay": "Google Pay API for easy payments.",
"Euro": "The website uses the € symbol on its website - meaning it may accept payment in Euros.",
"PayPal Button": "This page contains content from PayPal which includes checkout buttons.",
"PayPal Express Checkout": "Express Checkout eliminates one of the major causes of checkout abandonment by giving buyers all the transaction details at once, including order details, shipping options, insurance choices, and tax totals.",
"YouTube": "Embedded videos from YouTube.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery 1.10.0": "jQuery version 1.10.0",
"jQuery 1.11.3": "jQuery version 1.11.3",
"jQuery Validate": "JQuery Form Validation Plugin.",
"Modernizr": "Modernizr allows you to target specific browser functionality in your stylesheet.",
"Modernizr 2.7": "Modernizr version 2.7.*",
"yepnope": "yepnope is an asynchronous conditional resource loader that allows you to load only the scripts that your users need.",
"html5shiv": "HTML5 IE enabling script shim.",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"core-js": "Modular standard library for JavaScript.",
"Google Hosted Libraries": "Google Hosted Libraries is a globally available content distribution network for the most popular, open-source JavaScript libraries.",
"Google Hosted jQuery": "jQuery hosted at Google.",
"Magnific Popup": "Magnific Popup is a responsive lightbox & dialog script.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"JavaScript Modules": "Modern browsers now support native module functionality, optimizing loading and efficiency. Import and export statements are key for using native JavaScript modules.",
"GlideJS": "A dependency-free JavaScript ES6 slider and carousel.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"Google Remarketing": "Google code specifically for remarketing/retargeting based advertising.",
"Google Analytics Opt-Out Privacy": "A page to opt-out of Google Analytics tracking.",
"Facebook": "The website mentions facebook.com in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"Google Play Store Link": "Links to a Game/Movie/App/Book on the Google Play Store.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"Artificial Intelligence": "This technology represents us finding some form of mention of AI or ChatGPT on the homepage of the website.",
"Google Policies": "The website links to Google Privacy and Terms page meaning PII or other data might be shared with Google.",
"LinkedIn": "The website mentions linkedin.com in some form.",
"Freshdesk": "An online help desk software that allows you to support customers over email",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"Google Apps for Business": "Web-based email, calendar, and documents for teams. Renamed to Google Apps for Work, but now known as G Suite from Google Cloud.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC Quarantine": "The domain has a DMARC policy of 'Quarantine'. This tells the receiving mail server that all emails that do not have your domain name in the “From” field (or any other set criteria) should be quarantined by default.",
"GoDaddy DNS": "DNS services provided by GoDaddy.",
"Shopify Hosted": "The IP of this system is on Shopify.",
"Cloudflare Hosting": "Supercharged web hosting service.",
"Canadian Server Location": "The web server is located in Canada.",
"LetsEncrypt": "Let’s Encrypt is a free open Certificate Authority.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"HSTS": "Forces browsers to only communicate with the site using HTTPS.",
"nginx": "nginx [engine x] is a HTTP server and mail proxy server written by Igor Sysoev.",
"IPv6": "The website has an IPv6 record.",
"Cloudflare CDN": "Content owned by this site hosted on the Cloudflare CDN.",
"Google AdsBot Disallow": "The website has disallow rules for Google AdsBot.",
"Ahrefs Bot Disallow": "The website has disallow rules for Ahrefs Bot.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly."
}