{
"Visual Website Optimizer": "VWO provides A/B, split and multivariate testing software.",
"iGoDigital": "Analyzes individual shopper behavior and provides personalized product recommendations. Now owned by ExactTarget.",
"Optimizely": "Optimizely empowers companies to deliver more relevant and effective digital experiences on websites and mobile through A/B testing and personalization.",
"Bazaarvoice": "Combination of technology and personalized services that help brands build online communities that drive business goals.",
"Hotjar": "A heatmap, survey, feedback and funnel application.",
"FullStory": "FullStory lets product and support teams understand everything about the customer experience.",
"Salesforce": "Salesforce is a leading platform for cloud based web apps.",
"CrazyEgg": "Crazy Egg provides visualization of visits to your website.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Universal Analytics": "The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.",
"Google Analytics Classic": "Classic Google Analytics - sites that are using non-universal analytics code.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"DoubleClick Floodlight": "Floodlight is feature of DoubleClick ads that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads.",
"LinkedIn Insights": "The LinkedIn Insight Tag is a piece of lightweight JavaScript code that you can add to your website to enable in-depth campaign reporting and unlock valuable insights about your website visitors and for conversion optimization of ads.",
"Facebook Signal": "Journalists use Signal to surface relevant trends, photos, videos and posts from Facebook and Instagram for use in their storytelling and reporting.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Google Conversion Linker": "Detects the ad click information in your conversion page URLs and stores this information to associate an ad click with a conversion.",
"Bing Universal Event Tracking": "Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.",
"Salesforce Live Agent": "Engage your customers and prospects online in real time. with Salesforce Live Chat tool.",
"Apple Whitelist": "This website domain is on the Apple TLD whitelist which may potentially mean these domains will appear in autocomplete when looking up URLs on Apple products.",
"Algolia": "Algolia's Search API makes it possible to deliver a search experience in your apps & websites.",
"GetFeedBack": "Feedback form system.",
"Verified Profile": "The website has \"verified\" social media profile on one of the social media networks.",
"Adobe Connect": "Adobe Connect web conferencing software offers online meeting functionality, virtual classrooms and large scale webinars.",
"Bugcrowd": "Crowd sourced security platform.",
"Dropbox Business": "Domain verification for Dropbox Business.",
"Slack": "Messaging app for teams that makes working together simple and efficient.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"Amazon Elastic Load Balancing Sticky Session": "Enables the load balancer to bind a user's session to a specific instance",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Font Awesome": "Iconic font and CSS toolkit.",
"Usercentrics": "Consent based privacy button.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 100k": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 100k.",
"Azure Active Directory": "Enterprise identity service that provides single sign-on, multifactor authentication and more.",
"Cloudflare Radar": "The website appears on the Cloudflare Radar Top 1m sites list",
"Cloudflare Radar Top 50k": "The website appears in the Cloudflare Radar Top 50,000.",
"Global Privacy Control": "This product helps you take control of your privacy by allowing you to globally opt out of data collection and data sharing.",
"Box": "A widget displaying content from document management platform Box.",
"About Cookies": "Provides information for users on how to delete and control cookies.",
"English HREF LANG": "This webpage has alternate versions available in English via the use of the hreflang tag.",
"Chinese HREF LANG": "This webpage has alternate versions available in Chinese via the use of the hreflang tag.",
"French HREF LANG": "This webpage has alternate versions available in French via the use of the hreflang tag.",
"Spanish HREF LANG": "This webpage has alternate versions available in Spanish via the use of the hreflang tag.",
"German HREF LANG": "This webpage has alternate versions available in German via the use of the hreflang tag.",
"Japanese HREF LANG": "This webpage has alternate versions available in Japanese via the use of the hreflang tag.",
"Australian English HREF LANG": "This webpage has alternate versions available in Australian English via the use of the hreflang tag.",
"Dutch HREF LANG": "This webpage has alternate versions available in Dutch via the use of the hreflang tag.",
"Italian HREF LANG": "This webpage has alternate versions available in Italian via the use of the hreflang tag.",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"Cart Functionality": "The site has a link to a shopping cart which is not categorized under any of the cart technologies we track (custom implementation or not tracked yet).",
"Adobe Enterprise Cloud": "Emails on this domain can create Adobe Enterprise Cloud accounts.",
"Bug Bounty": "The website has some form of responsible disclosure mechanism for the reporting of security vulnerabilities.",
"ASP.NET Ajax": "ASP.NET AJAX is a free framework for quickly creating a new generation of more efficient, more interactive and highly-personalized Web experiences that work across all the most popular browsers.",
"ASP.NET": "ASP.NET is a web application framework marketed by Microsoft that programmers can use to build dynamic web sites, web applications and XML web services. It is part of Microsoft's .NET platform and is the successor to Microsoft's Active Server Pages (ASP) technology.",
"ASP.NET 4.0": "ASP.NET version 4.0.*",
"PHP": "PHP is a widely used general-purpose scripting language that is especially suited for Web development and can be embedded into HTML.",
"Organization Schema": "Organization i.e. school, NGO, Corporation.",
"ContactPoint Schema": "A contact point for a department.",
"PostalAddress Schema": "A mailing address.",
"Multinational Company": "The website lists three of more unique countries on its contact us page.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"AJAX Libraries API": "The AJAX Libraries API is a content distribution network and loading architecture for the most popular, open source JavaScript libraries.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"jsDelivr": "A free CDN where Javascript developers can host their files. Encompasses MaxCDN, and BootstrapCDN.",
"RawGit": "Serves RAW files from GitHub with the right Content Type headers.",
"CDN JS": "CloudFlare's CDN with popular javascript frameworks available.",
"Cloudflare JS": "Loads content from Cloudflare CDN.",
"UNPKG": "unpkg is a fast, global content delivery network for everything on npm.",
"Cloudflare": "Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.",
"Pound Sterling": "The website uses the £ symbol on its website - meaning it may accept payment in this British currency.",
"Euro": "The website uses the € symbol on its website - meaning it may accept payment in Euros.",
"YouTube": "Embedded videos from YouTube.",
"Atlassian Cloud": "Products including Jira and Confluence.",
"SDL Tridion": "A global content management system used by enterprise organizations for web content management.",
"Sentry": "JavaScript bug tracking software through Sentry's javascript client Raven.",
"FlexSlider": "jQuery Slider toolkit from Woothemes.",
"Fancybox": "FancyBox is a tool for displaying images, html content and multi-media in a Mac-style \"lightbox\" that floats overtop of web page.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery UI": "jQuery UI provides abstractions for low-level interaction and animation, advanced effects and high-level, themeable widgets, built on top of the jQuery JavaScript Library, that you can use to build highly interactive web applications.",
"jQuery Tools": "A collection of the most important user-interface components for todays websites.",
"jQuery Waypoints": "Waypoints is a small jQuery plugin that makes it easy to execute a function whenever you scroll to an element.",
"jQuery Placeholder": "The jQuery placeholder easily allows you to emulate the placeholder attribute on input fields for all browsers.",
"jQuery 1.12.3": "jQuery version 1.12.3",
"jQuery Masonry": "Masonry is a layout plugin for jQuery. Think of it as the flip side of CSS floats.",
"jQuery 3.2.1": "jQuery version 3.2.1",
"jQuery 1.10.2": "jQuery version 1.10.2",
"jQuery 2.1.4": "jQuery version 2.1.4",
"jQuery 3.5.1": "jQuery version 3.5.1",
"Modernizr": "Modernizr allows you to target specific browser functionality in your stylesheet.",
"Handlebars": "Handlebars provides the power necessary to let you build semantic templates effectively with no frustration.",
"Slick JS": "Fully responsive carousel library.",
"html5shiv": "HTML5 IE enabling script shim.",
"bxSlider": "Response jQuery Content Slider",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"Magnific Popup": "Magnific Popup is a responsive lightbox & dialog script.",
"simplePagination.js": "A simple jQuery pagination plugin.",
"Google Hosted Libraries": "Google Hosted Libraries is a globally available content distribution network for the most popular, open-source JavaScript libraries.",
"Google Hosted jQuery": "jQuery hosted at Google.",
"lodash": "Lo-dash is an alternative and a drop-in replacement for Underscore.js.",
"imagesLoaded": "jQuery plugin for seeing if the images are loaded.",
"WebFont Loader": "WebFont Loader gives you added control when using linked fonts via @font-face, from Typekit.",
"es6 promise": "A polyfill for ES6-style Promises.",
"Popper.js": "A library to manage your pop ups.",
"Isotope": "A jQuery plugin for magical layouts",
"Bootstrap.js": "Twitter Bootstrap JS components.",
"Classnames": "Javascript utility for conditionally joining classNames together.",
"core-js": "Modular standard library for JavaScript.",
"React": "A JavaScript library for building user interfaces from Facebook.",
"Babel": "Babel is a JavaScript compiler.",
"Moment JS": "moment.js is a date library for parsing, validating, manipulating, and formatting dates.",
"touchSwipe": "TouchSwipe is a jquery plugin to be used with jQuery on touch input devices such as iPad, iPhone etc.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"Webpack": "webpack takes modules with dependencies and generates static assets representing those modules.",
"JavaScript Modules": "Modern browsers now support native module functionality, optimizing loading and efficiency. Import and export statements are key for using native JavaScript modules.",
"Google Remarketing": "Google code specifically for remarketing/retargeting based advertising.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"The Trade Desk": "Data-driven marketing suite that offers marketers a single place to buy all forms of online media.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"Google Floodlight Counter": "The Floodlight Counter tag allows you to count the number of times someone visits your site after clicking on an advertisement for it.",
"Google Floodlight Sales": "Implementation of the Google Floodlight Sales Google Marketing Platform system.",
"Criteo": "Behavioural targeting for e-commerce customers.",
"Careers": "The website contains a link to a careers / job opportunities / work with us style page.",
"Investor Relations": "The website contains a link to an \"Investor Relations\" style page.",
"Shipping": "The website contains a link to a shipping page.",
"Facebook": "The website mentions facebook.com in some form.",
"LinkedIn": "The website mentions linkedin.com in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"Corporate Social Responsibility": "Corporate social responsibility is a business approach to creating long-term value by balancing social, environmental, and economic concerns in decision-making. The website mentions social responsibility in some form.",
"Cookie Policy": "A cookie policy is a statement that outlines all the cookies used on a website, explicitly detailing each cookie's purpose and use.",
"Find a Store": "The website has a link to a Store Locator / Find a Store / Store Finder style page.",
"Accessibility Statement": "A statement that outlines how a website has been designed to be accessible to people with disabilities.",
"Events Page": "The website contains a link to an \"Events\" or \"Calendar\" page.",
"SEC EDGAR 10-K": "A 10-K is an annual filing with the SEC required by publicly-traded companies that contains detailed information about their financial performance. It provides more detail than an annual report, which is sent out to shareholders ahead of an annual meeting",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"GitHub": "The website mentions github.com in some form.",
"All About Cookies": "All About Cookies provides simple guides for safe online browsing, explaining cookies, their function, and online privacy concerns through research and testing.",
"EDAA": "Manage your online advertising preferences with EDAA's Your Online Choices tool. Customize your ad settings and opt out of targeted ads for a better online experience.",
"Do Not Sell": "The “Do Not Sell My Personal Information” page is the mechanism for which consumers can exercise their right to opt out of the sale of their personal data.",
"Affiliate Partner Reseller": "The homepage mentions \"affiliates\", \"partners\" or \"resellers\" as a link on the homepage. Potentially an affiliate program provider.",
"Amazon SES": "Amazon Simple Email Service (Amazon SES) is a scalable, bulk, transactional email-sending service for businesses and developers.",
"Proofpoint": "Proofpoint provides SaaS and on-premises email security, email archiving and data loss prevention solutions for enterprises.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"Microsoft Exchange Online": "A rich hosted Exchange environment for every user without having to manage a server.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC None": "The domain has a DMARC policy of 'None'. A policy of 'none' means this DMARC record will not affect the delivery of email, but it will provide reports on where your outbound email appears to be coming from.",
"Apple iCloud Mail": "Webmail service provided by Apple.",
"Amazon Elastic Load Balancing": "Elastic Load Balancing automatically distributes incoming application traffic across multiple Amazon EC2 instances in the cloud.",
"Amazon": "This site is hosted on Amazon AWS EC2 Infrastructure.",
"Amazon Oregon Region": "Amazon Hosted EC2 Instances in Oregon",
"AWS Global Accelerator": "Networking service that sends traffic through Amazon Web Service’s global network infrastructure for performance improvements.",
"U.S. Server Location": "The web server is located in the United States.",
"Edge Network": "The website has two or more IP addresses associated with it.",
"Entrust EV": "EV certificate fron Entrust.",
"Entrust SSL": "Certificate provided by Entrust.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"Amazon SSL": "Amazon supplied SSL certificate",
"HSTS": "Forces browsers to only communicate with the site using HTTPS.",
"HSTS IncludeSubdomains PreLoad": "This website includes instructions for HSTS loading that would allow it to be submitted to the HSTS preload list.",
"Ireland Domain Redirect": "A website having a domain redirect from .ie (Ireland) could be considered a premium business as .ie domain registrations must show either a presence in Ireland, a WIPO registered trademark or significant business from Ireland.",
"30 to 49 ccTLD Redirects": "The domain has had between 30 and 49 redirects from other ccTLDs within the same root domain name.",
"Akamai DNS": "DNS services provided by Akamai.",
"Amazon Route 53": "Amazon's scalable DNS web service system.",
"Amazon ALB": "Distributes incoming application traffic across multiple targets, such as EC2 instances, in multiple Availability Zones.",
"IIS": "This website is running on a Microsoft IIS Server solution.",
"IIS 10": "Internet-based services for servers using Microsoft Windows v10.",
"IPv6": "The website has an IPv6 record.",
"Amazon CloudFront": "Amazon CloudFront delivers your static and streaming content using a global network of edge locations.",
"AWS Cloudfront Sydney Edge": "Content from this site is served from AWS CloudFront Sydney, Australia. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Hong Kong Edge": "Content from this site is served from AWS CloudFront Hong Kong, China. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Los Angeles CA Edge": "Content from this site is served from AWS CloudFront Los Angeles, CA, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Ashburn VA Edge": "Content from this site is served from AWS CloudFront Ashburn, VA, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Paris Edge": "Content from this site is served from AWS CloudFront Paris, France. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Stockholm Edge": "Content from this site is served from AWS CloudFront Stockholm, Sweden. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Montréal QC Edge": "Content from this site is served from AWS CloudFront Montréal, QC, Canada. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Amsterdam Edge": "Content from this site is served from AWS CloudFront Amsterdam, Netherlands. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Boston MA Edge": "Content from this site is served from AWS CloudFront Boston, MA, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Helsinki Edge": "Content from this site is served from AWS CloudFront Helsinki, Finland. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Chicago IL Edge": "Content from this site is served from AWS CloudFront Chicago, IL, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Seattle WA Edge": "Content from this site is served from AWS CloudFront Seattle, WA, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Mumbai Edge": "Content from this site is served from AWS CloudFront Mumbai, India. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront San Francisco CA Edge": "Content from this site is served from AWS CloudFront San Francisco, CA, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Hillsboro OR Edge": "Content from this site is served from AWS CloudFront Hillsboro, OR, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Houston TX Edge": "Content from this site is served from AWS CloudFront Houston, TX, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Frankfurt Edge": "Content from this site is served from AWS CloudFront Frankfurt, Germany. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront New York NY Edge": "Content from this site is served from AWS CloudFront New York, NY, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Toronto ON Edge": "Content from this site is served from AWS CloudFront Toronto, ON, Canada. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Madrid Edge": "Content from this site is served from AWS CloudFront Madrid, Spain. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Marseille Edge": "Content from this site is served from AWS CloudFront Marseille, France. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Melbourne Edge": "Content from this site is served from AWS CloudFront Melbourne, Australia. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Denver CO Edge": "Content from this site is served from AWS CloudFront Denver, CO, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Atlanta GA Edge": "Content from this site is served from AWS CloudFront Atlanta, GA, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Tel Aviv Edge": "Content from this site is served from AWS CloudFront Tel Aviv, Israel. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Milan Edge": "Content from this site is served from AWS CloudFront Milan, Italy. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Dallas Fort Worth Edge": "Content from this site is served from AWS CloudFront Dallas Fort Worth, United States. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Querétaro Edge": "Content from this site is served from AWS CloudFront Querétaro, Mexico. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Dubai Edge": "Content from this site is served from AWS CloudFront Dubai, United Arab Emirates. Edge locations may change frequently as we request resources globally.",
"AWS Cloudfront Manama Edge": "Content from this site is served from AWS CloudFront Manama, Bahrain. Edge locations may change frequently as we request resources globally.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly."
}