{
"Hotjar": "A heatmap, survey, feedback and funnel application.",
"Klaviyo": "Customer Lifecycle Management platform for Web Apps and eCommerce.",
"Dynamic Yield": "Automated conversion optimization and content personalization.",
"Tatari": "Tatari measures TV advertising and helps companies optimize their campaigns.",
"Northbeam": "Marketing attribution for eCommerce intelligence.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Universal Analytics": "The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Google Conversion Tracking": "This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).",
"Google AdWords Conversion": "Adwords conversion tracking code.",
"Riskified": "eCommerce fraud and charge back solutions.",
"Facebook Signal": "Journalists use Signal to surface relevant trends, photos, videos and posts from Facebook and Instagram for use in their storytelling and reporting.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Google Conversion Linker": "Detects the ad click information in your conversion page URLs and stores this information to associate an ad click with a conversion.",
"TikTok Conversion Tracking Pixel": "TikTok advertising conversion tracking pixel.",
"Pinterest Conversion Tracking": "Tag that allows you to track actions people take on your website after viewing your Promoted Pin.",
"Snowplow": "Open source analytics that you store yourself.",
"Reddit Conversion Tracking": "Conversion tracking system from Reddit.",
"Verified Profile": "The website has \"verified\" social media profile on one of the social media networks.",
"Slack": "Messaging app for teams that makes working together simple and efficient.",
"Font Awesome": "Iconic font and CSS toolkit.",
"Wordpress Plugins": "Plugins are tools to extend the functionality of WordPress. The website uses various plugins from WordPress to provide additional functionality. Some of them may be listed here.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Pinterest": "Content from the social image sharing website Pinterest.",
"Yotpo": "A social widget for customers to read and write reviews.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"POWr": "Plugins for websites including social, galleries, forms etc..",
"WisePops": "Pop up platform to help increase conversion.",
"Typekit": "Typekit is the easiest way to use real fonts on the web. It's a subscription-based service for linking to high-quality Open Type fonts from some of the world's best type foundries.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 100k": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 100k.",
"CrUX Top 500k": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 500k.",
"Azure Active Directory": "Enterprise identity service that provides single sign-on, multifactor authentication and more.",
"Cloudflare Radar": "The website appears on the Cloudflare Radar Top 1m sites list",
"Cloudflare Radar Top 100k": "The website appears in the Cloudflare Radar Top 100,000.",
"Cloudflare Radar Top 200k": "The website appears in the Cloudflare Radar Top 200,000.",
"Cloudflare Radar Top 50k": "The website appears in the Cloudflare Radar Top 50,000.",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"Shopify": "Hosted shopping experience with multiple themes and requires very little programming experience.",
"Shopify Gift Cards": "This Shopify website supports the redemption of Shopify gift cards which may infer they are using Shopify Plus.",
"Shopify Conversions": "This Shopify instance uses Shopify's analytics object to load tools like Google Analytics.",
"Shopify US Dollar": "Shopify website which defaults to US dollar currency. USD is also used American Samoa, British Indian Ocean Territory (also GBP), British Virgin Islands, Caribbean Netherlands ad Ecuador.",
"POWr for Shopify": "POWr plugins for Shopify.",
"Shopify Custom Theme": "This site is using a custom Shopify Theme and not one from the Shopify Theme template library.",
"nfcube": "Instafeed instragram feed Shopify plugin.",
"Shipping to over 200 Countries": "Shopify store shipping to over 200 countries (but less than 300).",
"Ships to China": "Shopify store shipping to China.",
"Scandinavian Shipping": "Shipping to all of Scandinavia - Denmark, Finland, Iceland, Norway and Sweden.",
"Ships to Japan": "Shopify store shipping to Japan.",
"Shopify Account": "This Shopify site allows you to login to an existing account you may have created to continue shopping.",
"Shopify Dormant": "Shopify Dormant version are Shopify sites that have expired or the owner has not enabled them yet.",
"USA and Canada Shipping": "Shipping options for USA and Canada only.",
"Shopify SMS Marketing": "SMS marketing sends messages to your phone regarding the Shopify store products.",
"Shopify Email Marketing": "Shopify store has enabled email marketing.",
"100 Shopify Products": "More than 100 products listed.",
"Shopify Plus": "Shopify Plus is an ecommerce platform for high-volume and enterprise merchants.",
"Organization Schema": "Organization i.e. school, NGO, Corporation.",
"Speed Size": "Media Automation platform to increase page speed.",
"AJAX Libraries API": "The AJAX Libraries API is a content distribution network and loading architecture for the most popular, open source JavaScript libraries.",
"jQuery CDN": "The jQuery Amazon S3 Content Delivery Network",
"CloudFront": "Amazon CloudFront is a web service for content delivery. It integrates with other Amazon Web Services to give developers and businesses an easy way to distribute content to end users with low latency, high data transfer speeds, and no commitments.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"jsDelivr": "A free CDN where Javascript developers can host their files. Encompasses MaxCDN, and BootstrapCDN.",
"Cloudflare": "Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.",
"CDN JS": "CloudFlare's CDN with popular javascript frameworks available.",
"Cloudflare JS": "Loads content from Cloudflare CDN.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Visa": "The website accepts payments with Visa.",
"MasterCard": "The website accepts payments with MasterCard.",
"Klarna": "Klarna Checkout takes the tries to take the hassle out of buying on mobile devices.",
"Shopify Pay": "Shop Pay PCI compliant end to end payment solution from Shopify.",
"Shop Pay Installments": "Pay in installments with Shop Pay.",
"PayPal": "The website accepts payments with PayPal.",
"American Express": "The website accepts payments with American Express.",
"Google Pay": "Google Pay API for easy payments.",
"Apple Pay": "The website accepts payments with Apple Pay.",
"PayPal Button": "This page contains content from PayPal which includes checkout buttons.",
"PayPal Express Checkout": "Express Checkout eliminates one of the major causes of checkout abandonment by giving buyers all the transaction details at once, including order details, shipping options, insurance choices, and tax totals.",
"Euro": "The website uses the € symbol on its website - meaning it may accept payment in Euros.",
"YouTube": "Embedded videos from YouTube.",
"TikTok Embed": "Short form video embed.",
"WordPress": "WordPress is a state-of-the-art semantic personal publishing platform with a focus on aesthetics, web standards, and usability.",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery 3.3.1": "jQuery version 3.3.1",
"jQuery NoConflict": "Return control of $ back to the other libraries with a call to $.noConflict().",
"HTML5 History API": "A standardized way to manipulate the browser history via script.",
"lazySizes": "Lazy loader for images (responsive and normal), iframes and scripts, that detects any visibility changes triggered through user interaction, CSS or JavaScript without configuration.",
"Vue": "vue.js a JavaScript MVVM framework.",
"Vue v2": "Vue version 2.",
"Slick JS": "Fully responsive carousel library.",
"React": "A JavaScript library for building user interfaces from Facebook.",
"lodash": "Lo-dash is an alternative and a drop-in replacement for Underscore.js.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"PubSubJS": "Topic-based publish/subscribe library written in JavaScript.",
"JavaScript Modules": "Modern browsers now support native module functionality, optimizing loading and efficiency. Import and export statements are key for using native JavaScript modules.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Google Remarketing": "Google code specifically for remarketing/retargeting based advertising.",
"Careers": "The website contains a link to a careers / job opportunities / work with us style page.",
"Find a Store": "The website has a link to a Store Locator / Find a Store / Store Finder style page.",
"Google Analytics Opt-Out Privacy": "A page to opt-out of Google Analytics tracking.",
"Facebook": "The website mentions facebook.com in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"TikTok": "The website mentions tiktok.com (but not Douyin) in some form.",
"Instagram": "The website mentions Instagram in some form.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"Google Policies": "The website links to Google Privacy and Terms page meaning PII or other data might be shared with Google.",
"Mandrill": "Mandrill is an email infrastructure service. Detailed analytics offer insight to measure email performance.",
"Zendesk": "Organize, prioritize and engage with others on support requests.",
"Google Apps for Business": "Web-based email, calendar, and documents for teams. Renamed to Google Apps for Work, but now known as G Suite from Google Cloud.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"Microsoft Azure DNS": "This domain is verified with Microsoft Azure.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC None": "The domain has a DMARC policy of 'None'. A policy of 'none' means this DMARC record will not affect the delivery of email, but it will provide reports on where your outbound email appears to be coming from.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"LetsEncrypt": "Let’s Encrypt is a free open Certificate Authority.",
"HSTS": "Forces browsers to only communicate with the site using HTTPS.",
"Shopify Hosted": "The IP of this system is on Shopify.",
"Cloudflare Hosting": "Supercharged web hosting service.",
"Canadian Server Location": "The web server is located in Canada.",
"Cloudflare DNS": "DNS services provided by Cloudflare.",
"Apache": "Apache has been the most popular web server on the Internet since April 1996.",
"nginx": "nginx [engine x] is a HTTP server and mail proxy server written by Igor Sysoev.",
"IPv6": "The website has an IPv6 record.",
"RSS": "A family of web feed formats used to publish frequently updated content such as blog entries, news headlines or podcasts.",
"Really Simple Discovery": "Really Simple Discovery is a way to help client software find the services needed to read, edit, or \"work with\" weblogging software.",
"Live Writer Support": "Windows Live Writer Tagging Support Schema",
"Cloudflare CDN": "Content owned by this site hosted on the Cloudflare CDN.",
"Google AdsBot Disallow": "The website has disallow rules for Google AdsBot.",
"Ahrefs Bot Disallow": "The website has disallow rules for Ahrefs Bot.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly."
}