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"Hotjar": "A heatmap, survey, feedback and funnel application.",
"Active Campaign": "Marketing automation, email marketing and behavioral analysis.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Facebook Signal": "Journalists use Signal to surface relevant trends, photos, videos and posts from Facebook and Instagram for use in their storytelling and reporting.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"Google Conversion Tracking": "This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).",
"Google AdWords Conversion": "Adwords conversion tracking code.",
"LinkedIn Insights": "The LinkedIn Insight Tag is a piece of lightweight JavaScript code that you can add to your website to enable in-depth campaign reporting and unlock valuable insights about your website visitors and for conversion optimization of ads.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Google Conversion Linker": "Detects the ad click information in your conversion page URLs and stores this information to associate an ad click with a conversion.",
"Matomo": "Matomo is an open source web analytics software. It gives interesting reports on your website visitors, your popular pages, the search engines keywords they used, the language they speak and so much more. Previously known as Piwik Web Analytics.",
"TikTok Conversion Tracking Pixel": "TikTok advertising conversion tracking pixel.",
"Microsoft Clarity": "Free-to-use analytics product for webmasters that shows how people are using your website.",
"Zendesk Embeddables": "Embeddables seamlessly integrate Zendesk functionality into any native environment.",
"iubenda": "iubenda allows you to generate a Privacy Policy in three steps.",
"WP Rocket": "Cache plugin for WordPress from France.",
"WPML Multilingual": "Multilingual platform support for WordPress.",
"OneSignal": "Push notification delivery solution.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Font Awesome": "Iconic font and CSS toolkit.",
"Contact Form 7": "Specifically designed for wordpress blogs. Contact Form 7 can manage multiple contact forms, plus you can customize the form and the mail contents flexibly with simple markup.",
"Yoast Plugins": "SEO based plugins from Yoast.",
"Yoast WordPress SEO Plugin": "Functionality that helps you optimize your pages content, images titles, meta descriptions and more.",
"Sitelinks Search Box": "With Google sitelinks search box, people can reach your content more quickly from search results.",
"Wordpress Plugins": "Plugins are tools to extend the functionality of WordPress. The website uses various plugins from WordPress to provide additional functionality. Some of them may be listed here.",
"Wordfence": "Wordfence Security is a free enterprise class security and performance plugin for WordPress.",
"W3 Total Cache": "The fastest and most complete WordPress performance optimization plugin.",
"Super Socializer": "Integrate Social Login, Social Share and Social Comments on Wordpress sites.",
"Elementor": "Page builder for WordPress",
"Elementor Pro": "Pro version of the Elementor page builder.",
"reCAPTCHA": "Anti-bot CAPTCHA widget from Google.",
"Facebook Login": "A way for users to log into your app using Facebook.",
"GTM4WP": "Google Tag Manager for WordPress Plugin",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
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"CrUX Top 5m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 5 million.",
"WP PageNavi": "Replaces older and newer page links with different ones.",
"Lorem Ipsum": "This website contains the phrase 'lorem ipsum' or 'tempora voluptas' which means it may have placeholder text.",
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"ARI Fancy Lightbox": "Lightbox for WordPress with social and viral features.",
"Azure Active Directory": "Enterprise identity service that provides single sign-on, multifactor authentication and more.",
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"Italian": "Website content is written in Italian. Based on HTML langauge attributes on the website",
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"Italian HREF LANG": "This webpage has alternate versions available in Italian via the use of the hreflang tag.",
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"PHP": "PHP is a widely used general-purpose scripting language that is especially suited for Web development and can be embedded into HTML.",
"PHP 7": "Version 7 of the PHP framework.",
"Organization Schema": "Organization i.e. school, NGO, Corporation.",
"SoftwareApplication Schema": "A software app.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"Mobile Non Scaleable Content": "This content is formatted for mobile devices, it does not allow the content to be scaled.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"Cloudflare": "Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.",
"Euro": "The website uses the € symbol on its website - meaning it may accept payment in Euros.",
"PayPal": "The website accepts payments with PayPal.",
"Flowplayer": "Open source embedded video player.",
"YouTube": "Embedded videos from YouTube.",
"WordPress": "WordPress is a state-of-the-art semantic personal publishing platform with a focus on aesthetics, web standards, and usability.",
"WordPress 6.3": "WordPress version 6.3.*",
"WordPress 6.6": "WordPress version 6.6.*",
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"jQuery UI": "jQuery UI provides abstractions for low-level interaction and animation, advanced effects and high-level, themeable widgets, built on top of the jQuery JavaScript Library, that you can use to build highly interactive web applications.",
"jQuery Waypoints": "Waypoints is a small jQuery plugin that makes it easy to execute a function whenever you scroll to an element.",
"jQuery Validate": "JQuery Form Validation Plugin.",
"jQuery 3.7.1": "jQuery version 3.7.1",
"jQuery 3.7.0": "jQuery version 3.7.0",
"Fancybox": "FancyBox is a tool for displaying images, html content and multi-media in a Mac-style \"lightbox\" that floats overtop of web page.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"OWL Carousel": "Touch enabled jQuery plugin that lets you create a carousel slider.",
"imagesLoaded": "jQuery plugin for seeing if the images are loaded.",
"Popper.js": "A library to manage your pop ups.",
"Clipboard.js": "Copy text to clipboard framework.",
"Lightbox": "Lightbox JS is a simple, unobtrusive script used to overlay images on the current page. It's a snap to setup and works on all modern browsers.",
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"core-js": "Modular standard library for JavaScript.",
"es6 promise": "A polyfill for ES6-style Promises.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
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"Respond": "A fast & lightweight polyfill for min/max-width CSS3 Media Queries (for IE 6-8, and more)",
"HTML5 History API": "A standardized way to manipulate the browser history via script.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Google Remarketing": "Google code specifically for remarketing/retargeting based advertising.",
"Google Adsense": "A contextual advertising solution for delivering Google AdWords ads that are relevant to site content pages.",
"LinkedIn Ads": "LinkedIn advertising solutions.",
"Facebook": "The website mentions facebook.com in some form.",
"LinkedIn": "The website mentions linkedin.com in some form.",
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"Instagram": "The website mentions Instagram in some form.",
"Cookie Policy": "A cookie policy is a statement that outlines all the cookies used on a website, explicitly detailing each cookie's purpose and use.",
"Google Play Store Link": "Links to a Game/Movie/App/Book on the Google Play Store.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"GitHub": "The website mentions github.com in some form.",
"TikTok": "The website mentions tiktok.com (but not Douyin) in some form.",
"Artificial Intelligence": "This technology represents us finding some form of mention of AI or ChatGPT on the homepage of the website.",
"Google Classroom": "The website links to or shares content on Google Classroom.",
"Zendesk": "Organize, prioritize and engage with others on support requests.",
"Qboxmail": "Complete and mail server in Cloud.",
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"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
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