{
"Hotjar": "A heatmap, survey, feedback and funnel application.",
"Brevo": "Brevo (formerly Sendinblue) offers Email Marketing Software, Automation, and CRM to help businesses grow with features like SMS and chat services.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Analytics Classic": "Classic Google Analytics - sites that are using non-universal analytics code.",
"Google Analytics Event Tracking": "Events are user interactions with content that can be tracked independently from a web page or a screen load.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"Trustpilot": "Trustpilot is an open, community-based platform for sharing real reviews of shopping experiences online.",
"Financial Conduct Authority": "The FCA is the regulator for financial services firms in the UK, overseeing 50,000 firms and markets, and supervising 48,000 firms in terms of prudential matters.",
"Imperva Bot Detection and Mitigation": "Bot prevention system.",
"EmbedSocial": "Embed Facebook, Twitter and Instagram photos in your website.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Font Awesome": "Iconic font and CSS toolkit.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"Incapsula Blocking": "The site is blocking content due to an Incapsula Blocking rule.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 1m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 1 million.",
"CrUX Top 500k": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 500k.",
"reCAPTCHA": "Anti-bot CAPTCHA widget from Google.",
"hCaptcha": "Bot prevention CAPTCHA system.",
"Facebook Sharer": "Share this page on Facebook using a deprecated sharing syntax.",
"Cloudflare Radar": "The website appears on the Cloudflare Radar Top 1m sites list",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"ASP.NET Ajax": "ASP.NET AJAX is a free framework for quickly creating a new generation of more efficient, more interactive and highly-personalized Web experiences that work across all the most popular browsers.",
"Organization Schema": "Organization i.e. school, NGO, Corporation.",
"Place Schema": "Something that has a fixed phyiscal location.",
"PostalAddress Schema": "A mailing address.",
"Person Schema": "A human being.",
"Rating Schema": "An evaluation on a numeric scale.",
"Review Schema": "A review of an item like a movie or a store etc..",
"ImageEngine": "ImageEngine is an image optimization CDN with a special focus on optimizing images for the diversity of mobile devices. From ScientiaMobile.",
"AJAX Libraries API": "The AJAX Libraries API is a content distribution network and loading architecture for the most popular, open source JavaScript libraries.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"BootstrapCDN": "Bootstrap CDN system - encompasses MaxCDN, NetDNA and Stackpath - donated to jsDelivr.",
"CDN JS": "CloudFlare's CDN with popular javascript frameworks available.",
"Cloudflare JS": "Loads content from Cloudflare CDN.",
"jsDelivr": "A free CDN where Javascript developers can host their files. Encompasses MaxCDN, and BootstrapCDN.",
"Cloudflare": "Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.",
"UNPKG": "unpkg is a fast, global content delivery network for everything on npm.",
"Google Maps": "Google maps embedded into the webpage.",
"Google Maps API": "Google Maps has a wide array of APIs that let you embed the functionality of Google Maps.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"Pound Sterling": "The website uses the £ symbol on its website - meaning it may accept payment in this British currency.",
"Bluesky Interactive": "Marketing agency from Lighthorne, United Kingdom.",
"Impel": "Impel offers advanced automotive software solutions to help shoppers choose their next vehicle and fall in love with it.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"Modernizr": "Modernizr allows you to target specific browser functionality in your stylesheet.",
"html5shiv": "HTML5 IE enabling script shim.",
"Fancybox": "FancyBox is a tool for displaying images, html content and multi-media in a Mac-style \"lightbox\" that floats overtop of web page.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"Slick JS": "Fully responsive carousel library.",
"lazySizes": "Lazy loader for images (responsive and normal), iframes and scripts, that detects any visibility changes triggered through user interaction, CSS or JavaScript without configuration.",
"Lightbox": "Lightbox JS is a simple, unobtrusive script used to overlay images on the current page. It's a snap to setup and works on all modern browsers.",
"Htmx": "Gives you access to AJAX, CSS Transitions, WebSockets and Server Sent Events directly in HTML, using attributes.",
"Readmore.js": "jQuery plugin for collapsing and expanding long blocks of text with \"Read more\" and \"Close\" links.",
"Day.js": "Day.js is a javascript date time library.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"Vue": "vue.js a JavaScript MVVM framework.",
"Vue Instantiated": "VueJS instantiated - we found Vue \"loaded\" into memory on this page.",
"Modern Slavery Statement": "Modern slavery is the exploitation of people for labor and services through force, fraud, and coercion. Large size companies are generally required by law to have a modern slavery statement.",
"UK Tax Strategy": "UK entities with either a turnover above £200 million or a balance sheet over £2 billion must publish a tax strategy in order to meet their obligations. This technology is looking for home page links to \"tax strategy\" (remove non-UK for false positives).",
"Careers": "The website contains a link to a careers / job opportunities / work with us style page.",
"Facebook": "The website mentions facebook.com in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"TikTok": "The website mentions tiktok.com (but not Douyin) in some form.",
"Environmental Sustainability Policy": "Environmental sustainability is the practice of taking responsible action to use natural resources responsibly and conserve the environment for future generations. The website links to a potential policy.",
"Gender Pay Gap": "Gender pay gap policy is an employer's commitment to reducing the difference in pay between male and female employees.",
"Sustainability": "Technology in balance with the environment, with consideration for all living things, while preserving resources for future generations. The website links to a sustainability page.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"LinkedIn": "The website mentions linkedin.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"X": "X is the new name for Twitter.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"SendinBlue": "Marketing campaigns, Transactional Emails, and SMS messages all in one platform.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"Microsoft Azure DNS": "This domain is verified with Microsoft Azure.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC None": "The domain has a DMARC policy of 'None'. A policy of 'none' means this DMARC record will not affect the delivery of email, but it will provide reports on where your outbound email appears to be coming from.",
"Imperva": "Secure website data provider.",
"Rackspace": "Fanatical Support web hosting from global hosting provider Rackspace, encompassing SliceHost.",
"Incapsula": "Security performance and CDN optimizer tools",
"British Server Location": "The web server is located in the United Kingdom.",
"LetsEncrypt": "Let’s Encrypt is a free open Certificate Authority.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"HSTS": "Forces browsers to only communicate with the site using HTTPS.",
"GoDaddy DNS": "DNS services provided by GoDaddy.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly."
}