{
"Bing Universal Event Tracking": "Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.",
"Google Conversion Linker": "Detects the ad click information in your conversion page URLs and stores this information to associate an ad click with a conversion.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Universal Analytics": "The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Microsoft Clarity": "Free-to-use analytics product for webmasters that shows how people are using your website.",
"Pinterest Conversion Tracking": "Tag that allows you to track actions people take on your website after viewing your Promoted Pin.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Zopim": "Provide live customer help instantaneously. Now known as Zendesk Chat.",
"Claspo": "Claspo is a pop-up builder that helps to generate and capture leads, increase sales, and get more subscribers.",
"Zendesk Embeddables": "Embeddables seamlessly integrate Zendesk functionality into any native environment.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Sitelinks Search Box": "With Google sitelinks search box, people can reach your content more quickly from search results.",
"Pinterest": "Content from the social image sharing website Pinterest.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"Reco.se": "Sweden based review system.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 5m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 5 million.",
"CrUX Top 1m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 1 million.",
"Swedish": "Website content is written in Swedish. Based on HTML langauge attributes on the website",
"English HREF LANG": "This webpage has alternate versions available in English via the use of the hreflang tag.",
"Norwegian Bokmål HREF LANG": "This webpage has alternate versions available in Norwegian Bokmål via the use of the hreflang tag.",
"Swedish HREF LANG": "This webpage has alternate versions available in Swedish via the use of the hreflang tag.",
"Wikinggruppen": "E-commerce platform in Sweden since 1998.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"Klarna": "Klarna Checkout takes the tries to take the hassle out of buying on mobile devices.",
"Tremor Video": "Video platform that knows what's inside the video stream before your ad is ever served.",
"FreeWheel": "Premium video monetization solutions.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery 3.4.1": "jQuery version 3.4.1",
"html5shiv": "HTML5 IE enabling script shim.",
"Modernizr": "Modernizr allows you to target specific browser functionality in your stylesheet.",
"WebFont Loader": "WebFont Loader gives you added control when using linked fonts via @font-face, from Typekit.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"Google Remarketing": "Google code specifically for remarketing/retargeting based advertising.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Criteo": "Behavioural targeting for e-commerce customers.",
"Google Adsense": "A contextual advertising solution for delivering Google AdWords ads that are relevant to site content pages.",
"AppNexus": "Provides access to the major exchanges and aggregators, as well as cloud infrastructure scalable to billions of ad impressions a day with a layer of real-time decisioning on top.",
"Index Exchange": "Index Exchange is the world's fastest growing provider of online media solutions. With a network reach of over half the US digital audience. Previously known as Casale Media.",
"Colombia Online": "Premium publisher ad technology.",
"Omnitag": "French based ad pixel.",
"Teads": "Video advertising serving technology.",
"Pubmatic": "PubMatic Enables Ad Optimization Across Every Ad Network",
"Improve Digital": "Private ad exchange network.",
"StickyAds TV": "Video ad platform for publishers.",
"Nativo": "PostRelease is a new way to advertise in online forums and influence word-of-mouth.",
"Outbrain": "Outbrain provides content engagement by linking to other articles.",
"Media.net": "Contextual, user-driven ads network with multiple implementation techniques.",
"DemDex": "Demdex's turn-key audience management solutions make implementing a dynamic, multi-channel data strategy cost-effective and easy. Now known as Adobe Audience Manager.",
"Rubicon Project": "Advertising optimization service.",
"Mediavine": "Publisher network for food based media.",
"Sharethrough": "Native video advertising platform.",
"MediaWallah": "Identity management ad solution.",
"Adyoulike": "Native advertising technology and advertising captcha.",
"RevContent": "Premium content placement solutions.",
"Tapad": "Allows advertisers to engage the same consumer with consistent ads across multiple platforms.",
"IponWeb BidSwitch": "BidSwitch facilitates both Supply and Demand technology partners to efficiently and transparently connect, trade and manage multiple RTB partners.",
"TripleLift": "Native advertising system for the visual web.",
"Facebook": "The website mentions facebook.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"LetsEncrypt": "Let’s Encrypt is a free open Certificate Authority.",
"HSTS": "Forces browsers to only communicate with the site using HTTPS.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"ODERLAND Webbhotell": "ODERLAND Webbhotell provides managed hosting services and is based in Sweden.",
"Swedish Server Location": "The web server is located in Sweden.",
"Apache": "Apache has been the most popular web server on the Internet since April 1996.",
"MSN/Bing Webmaster": "Site registered at MSN/Bing Webmaster.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly."
}