{
"Hotjar": "A heatmap, survey, feedback and funnel application.",
"Optimizely": "Optimizely empowers companies to deliver more relevant and effective digital experiences on websites and mobile through A/B testing and personalization.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Analytics Anonymize IP": "Tell Google Analytics to anonymize the information sent by the tracker objects by removing the last octet of the IP address prior to its storage.",
"Fastly": "Real-time Analytics and CDN platform. Analyze your web and server traffic patterns in real-time.",
"Google Conversion Linker": "Detects the ad click information in your conversion page URLs and stores this information to associate an ad click with a conversion.",
"LinkedIn Insights": "The LinkedIn Insight Tag is a piece of lightweight JavaScript code that you can add to your website to enable in-depth campaign reporting and unlock valuable insights about your website visitors and for conversion optimization of ads.",
"Twitter Conversion Tracking": "Twitter ads conversion tracking code.",
"OneTrust": "Cookie compliance system.",
"Optanon": "Cookie consent transparency system from OneTrust.",
"Zoom Video Conferencing": "Zoom Video Communications software.",
"iStockPhoto": "Images on this site may have been supplied by iStockPhoto.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"COVID-19": "This website mentions COVID-19 / Novel Coronavirus.",
"EU VAT Registration": "This website has an EU VAT Registration listed on it.",
"Germany VAT Registration": "This website has a EU VAT Registration ID based in Germany.",
"Usercentrics": "Consent based privacy button.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 500k": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 500k.",
"Cloudflare Radar": "The website appears on the Cloudflare Radar Top 1m sites list",
"Cloudflare Radar Top 200k": "The website appears in the Cloudflare Radar Top 200,000.",
"Network Advertising Initiative": "NAI is a network advertising initiative that provides services, tools and resources to help businesses manage their online advertising",
"European Commission Online Dispute Resolution": "Link to the European Commission's tools that provide access to online dispute resolution tools.",
"German": "Website content is written in German. Based on HTML langauge attributes on the website",
"German - Inferred": "Based on the title and description text the website content is potentially German.",
"Facebook Domain Verification": "Domain Verification provides a way for you to claim ownership of your domain in Facebook Business Manager.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Euro": "The website uses the € symbol on its website - meaning it may accept payment in Euros.",
"Zoom": "Enterprise video communications platform.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery UI": "jQuery UI provides abstractions for low-level interaction and animation, advanced effects and high-level, themeable widgets, built on top of the jQuery JavaScript Library, that you can use to build highly interactive web applications.",
"html5shiv": "HTML5 IE enabling script shim.",
"Modernizr": "Modernizr allows you to target specific browser functionality in your stylesheet.",
"Respond": "A fast & lightweight polyfill for min/max-width CSS3 Media Queries (for IE 6-8, and more)",
"core-js": "Modular standard library for JavaScript.",
"nowjs": "NowJS creates a namespace \"now\", accessible by server and client to call client functions from the server and server functions from client. For users of NodeJS.",
"React": "A JavaScript library for building user interfaces from Facebook.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"lodash": "Lo-dash is an alternative and a drop-in replacement for Underscore.js.",
"es6 promise": "A polyfill for ES6-style Promises.",
"matchMedia": "matchMedia polyfill for testing media queries in JS.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Google Remarketing": "Google code specifically for remarketing/retargeting based advertising.",
"Google Publisher Tag": "Google Publisher Tag (GPT) is an ad tagging format that provides benefits and improvements over the DART tag.",
"Consent Management Platform API v 2.0": "IAB Europe Transparency and Consent Framework (TCF) v2 implementation.",
"Google Direct": "Website is a direct publisher for Google ad content.",
"OpenX Direct": "Website is a direct publisher for OpenX ad content.",
"RhythmOne Direct": "Website is a direct publisher for RhythmOne ad content.",
"AOL Reseller": "The website owner has authorized another entity to control AOL ads on this site.",
"AppNexus Reseller": "The website owner has authorized another entity to control AppNexus ads on this site.",
"Improve Digital Reseller": "The website owner has authorized another entity to control Improve Digital ads on this site.",
"IndexExchange Reseller": "The website owner has authorized another entity to control IndexExchange ads on this site.",
"PubMatic Reseller": "The website owner has authorized another entity to control PubMatic ads on this site.",
"RubiconProject Reseller": "The website owner has authorized another entity to control RubiconProject ads on this site.",
"SpotXChange Reseller": "The website owner has authorized another entity to control SpotXChange ads on this site.",
"Ads.txt": "A public record of Authorized Digital Sellers for a website.",
"Less than 5 DIRECT Ads.txt": "The site has an Ads.txt record and it has less 5 DIRECT entries listed in it.",
"Facebook": "The website mentions facebook.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"LinkedIn": "The website mentions linkedin.com in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"API Developer": "This website contains a link to an API or Developer page.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"Artificial Intelligence": "This technology represents us finding some form of mention of AI or ChatGPT on the homepage of the website.",
"Google Analytics Opt-Out Privacy": "A page to opt-out of Google Analytics tracking.",
"Google Policies": "The website links to Google Privacy and Terms page meaning PII or other data might be shared with Google.",
"Microsoft Policies": "Link to Microsoft Privacy Policies and Terms. The website might share PII or other data with Microsoft.",
"Mandrill": "Mandrill is an email infrastructure service. Detailed analytics offer insight to measure email performance.",
"Proofpoint": "Proofpoint provides SaaS and on-premises email security, email archiving and data loss prevention solutions for enterprises.",
"Freshdesk": "An online help desk software that allows you to support customers over email",
"Postmark": "Email delivery for web apps.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC Reject": "The domain has a DMARC policy of 'Reject'. This policy tells the mail server to reject emails that fail DMARC checks, preventing them from being delivered at all.",
"Microsoft Azure DNS": "This domain is verified with Microsoft Azure.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"LetsEncrypt": "Let’s Encrypt is a free open Certificate Authority.",
"HSTS": "Forces browsers to only communicate with the site using HTTPS.",
"Fastly Hosted": "Hosted at Fastly",
"Google Cloud": "Website hosted on Google Cloud Platform - includes Google Compute Engine.",
"Fastly Load Balancer": "Hosted on Fastly's Load Balancing system.",
"U.S. Server Location": "The web server is located in the United States.",
"Edge Network": "The website has two or more IP addresses associated with it.",
"UltraDNS Vercara": "DNS services provided by UltraDNS previously neustar.",
"Apache": "Apache has been the most popular web server on the Internet since April 1996.",
"Varnish": "Varnish is a web accelerator / reverse proxy caching server.",
"Google Cloud CDN": "Delivers content over Google's distributed edge caching infrastructure.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly."
}