{
"netFactor - VisitorTracker": "Lead generation software for your website.",
"StructuredWeb": "Channel Marketing Software",
"Hubspot": "Hubspot provides marketing information and leads via inbounding marketing software.",
"HubSpot Analytics": "Measure the performance of all your marketing campaigns",
"Hubspot Forms": "Marketing automation form feedback into Hubspot tool.",
"HubSpot Call to Actions": "Create personalized calls-to-action that are designed to convert and measure them.",
"Hubspot Ads": "Turn HubSpot Lists into ads targeting audiences and track the ROI of your Facebook and Google ads automatically.",
"Clearbit": "Sales and marketing workflow analytics.",
"Bombora": "Advertising Analytics and Tracking service.",
"Google Conversion Tracking": "This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).",
"Google AdWords Conversion": "Adwords conversion tracking code.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Analytics Classic": "Classic Google Analytics - sites that are using non-universal analytics code.",
"Google Universal Analytics": "The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Twitter Analytics": "A tool that helps website owners understand how much traffic they receive from Twitter and the effectiveness of Twitter integrations on their sites. Includes Twitter Conversion Tracking.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Twitter Conversion Tracking": "Twitter ads conversion tracking code.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"Twitter Website Universal Tag": "A tool from Twitter that makes it possible for advertisers to track website conversions and manage tailored audience campaigns.",
"LinkedIn Insights": "The LinkedIn Insight Tag is a piece of lightweight JavaScript code that you can add to your website to enable in-depth campaign reporting and unlock valuable insights about your website visitors and for conversion optimization of ads.",
"Google Conversion Linker": "Detects the ad click information in your conversion page URLs and stores this information to associate an ad click with a conversion.",
"Bing Universal Event Tracking": "Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Cloudflare Rocket Loader": "Automatically optimizes your pages to minimize the number of network connections and ensure even third party resources won't slow down page rendering.",
"Olark": "Chat with your website visitors while they browse, using your mobile device or instant messenger.",
"Drata": "Automated site compliance system.",
"OpenAI": "Custom GPT and SSO setup with OpenAI.",
"Zoom Video Conferencing": "Zoom Video Communications software.",
"Slack": "Messaging app for teams that makes working together simple and efficient.",
"EqualWeb": "Digital accessibility compliance provider.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Termly": "GDPR Compliance Software, legal policy generators and cookie consent manager",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 5m": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 5 million.",
"Azure Active Directory": "Enterprise identity service that provides single sign-on, multifactor authentication and more.",
"Cloudflare Radar": "The website appears on the Cloudflare Radar Top 1m sites list",
"Cloudflare Radar Top 500k": "The website appears in the Cloudflare Radar Top 500,000.",
"YouTube IFrame Upload": "Lets users upload videos to YouTube from any webpage.",
"G2": "Embedded widgets from G2 - formerlly G2 Crowd.",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"Mobile Non Scaleable Content": "This content is formatted for mobile devices, it does not allow the content to be scaled.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"CDN JS": "CloudFlare's CDN with popular javascript frameworks available.",
"Cloudflare": "Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.",
"Cloudflare JS": "Loads content from Cloudflare CDN.",
"jQuery CDN": "The jQuery Amazon S3 Content Delivery Network",
"Zoom": "Enterprise video communications platform.",
"YouTube": "Embedded videos from YouTube.",
"YouTube IFrame API": "The IFrame player API lets you embed a YouTube video player on your website and control the player using JavaScript",
"Modernizr": "Modernizr allows you to target specific browser functionality in your stylesheet.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery 1.7.1": "jQuery version 1.7.1",
"jQuery 3.6.0": "jQuery version 3.6.0",
"jQuery 3.7.1": "jQuery version 3.7.1",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"Twitter Platform": "The page embeds the Twitter platform in one method or another.",
"React": "A JavaScript library for building user interfaces from Facebook.",
"GSAP": "GSAP is a suite of tools for scripted, high-performance HTML5 animations that work in all major browsers from GreenSock.",
"core-js": "Modular standard library for JavaScript.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Google Adsense": "A contextual advertising solution for delivering Google AdWords ads that are relevant to site content pages.",
"Google Remarketing": "Google code specifically for remarketing/retargeting based advertising.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"Twitter Ads": "Twitter advertising includes conversion tracking and re-marketing tools.",
"LinkedIn Ads": "LinkedIn advertising solutions.",
"Facebook": "The website mentions facebook.com in some form.",
"LinkedIn": "The website mentions linkedin.com in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"Sub Processors": "The website contains a link to a 'Sub Processors' or 'SubProcessors' page. A sub-processor is any business or contractor customer data may pass through if you use the service.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"Freshdesk Link": "Link to content owned by the site hosted on Freshdesk.",
"Artificial Intelligence": "This technology represents us finding some form of mention of AI or ChatGPT on the homepage of the website.",
"Sendgrid": "SendGrid's cloud-based email infrastructure provides businesses with email delivery management.",
"Google Apps for Business": "Web-based email, calendar, and documents for teams. Renamed to Google Apps for Work, but now known as G Suite from Google Cloud.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC None": "The domain has a DMARC policy of 'None'. A policy of 'none' means this DMARC record will not affect the delivery of email, but it will provide reports on where your outbound email appears to be coming from.",
"Amazon Elastic Load Balancing": "Elastic Load Balancing automatically distributes incoming application traffic across multiple Amazon EC2 instances in the cloud.",
"Amazon ELB North Virginia": "Amazon Elastic Load Balancing setup in North Virginia region.",
"Amazon": "This site is hosted on Amazon AWS EC2 Infrastructure.",
"Amazon Virginia Region": "Amazon Hosted EC2 Instances in Virginia",
"Amazon Route 53": "Amazon's scalable DNS web service system.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"Amazon SSL": "Amazon supplied SSL certificate",
"HSTS": "Forces browsers to only communicate with the site using HTTPS.",
"IIS": "This website is running on a Microsoft IIS Server solution.",
"IIS 8": "Internet-based services for servers using Microsoft Windows.",
"Amazon CloudFront": "Amazon CloudFront delivers your static and streaming content using a global network of edge locations.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly."
}