{
"Hotjar": "A heatmap, survey, feedback and funnel application.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Facebook Conversion Tracking": "Conversion tracking functionality from Facebook, allows a user to track advertisement clicks.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Google Conversion Tracking": "This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).",
"Google AdWords Conversion": "Adwords conversion tracking code.",
"Facebook Domain Insights": "This website contains tracking information that allows admins to see Facebook Insights out of Facebook to this domain.",
"Twitter Website Universal Tag": "A tool from Twitter that makes it possible for advertisers to track website conversions and manage tailored audience campaigns.",
"Twitter Conversion Tracking": "Twitter ads conversion tracking code.",
"LinkedIn Insights": "The LinkedIn Insight Tag is a piece of lightweight JavaScript code that you can add to your website to enable in-depth campaign reporting and unlock valuable insights about your website visitors and for conversion optimization of ads.",
"TikTok Conversion Tracking Pixel": "TikTok advertising conversion tracking pixel.",
"Bing Universal Event Tracking": "Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.",
"Yahoo Dot": "Fives advertisers a simple way to measure and improve customer engagement across campaigns.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 100k": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 100k.",
"CrUX Top 500k": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 500k.",
"Cloudflare Radar": "The website appears on the Cloudflare Radar Top 1m sites list",
"Cloudflare Radar Top 200k": "The website appears in the Cloudflare Radar Top 200,000.",
"Azure Active Directory": "Enterprise identity service that provides single sign-on, multifactor authentication and more.",
"Pinterest Domain Verify": "A verified website linked to a Pinterest user profile.",
"Common Crawl": "This website was found in the Common Crawl dataset. Data from this site was probably used to train AI LLMs.",
"CommonCrawl Top 100k": "This website appears in the Common Crawl Page Rank top 100k websites.",
"Spanish HREF LANG": "This webpage has alternate versions available in Spanish via the use of the hreflang tag.",
"German HREF LANG": "This webpage has alternate versions available in German via the use of the hreflang tag.",
"English HREF LANG": "This webpage has alternate versions available in English via the use of the hreflang tag.",
"French HREF LANG": "This webpage has alternate versions available in French via the use of the hreflang tag.",
"Irish English HREF LANG": "This webpage has alternate versions available in Irish English via the use of the hreflang tag.",
"South African English HREF LANG": "This webpage has alternate versions available in South African English via the use of the hreflang tag.",
"Arabic HREF LANG": "This webpage has alternate versions available in Arabic via the use of the hreflang tag.",
"Egyptian Arabic HREF LANG": "This webpage has alternate versions available in Egyptian Arabic via the use of the hreflang tag.",
"Qatar Arabic HREF LANG": "This webpage has alternate versions available in Qatar Arabic via the use of the hreflang tag.",
"Austrian German HREF LANG": "This webpage has alternate versions available in Austrian German via the use of the hreflang tag.",
"Swiss German HREF LANG": "This webpage has alternate versions available in Swiss German via the use of the hreflang tag.",
"Liechtenstein German HREF LANG": "This webpage has alternate versions available in Liechtenstein German via the use of the hreflang tag.",
"Greek HREF LANG": "This webpage has alternate versions available in Greek via the use of the hreflang tag.",
"Argentinian Spanish HREF LANG": "This webpage has alternate versions available in Argentinian Spanish via the use of the hreflang tag.",
"Bolivian Spanish HREF LANG": "This webpage has alternate versions available in Bolivian Spanish via the use of the hreflang tag.",
"Chile Spanish HREF LANG": "This webpage has alternate versions available in Chile Spanish via the use of the hreflang tag.",
"Colombian Spanish HREF LANG": "This webpage has alternate versions available in Colombian Spanish via the use of the hreflang tag.",
"Ecuadorian Spanish HREF LANG": "This webpage has alternate versions available in Ecuadorian Spanish via the use of the hreflang tag.",
"Mexican Spanish HREF LANG": "This webpage has alternate versions available in Mexican Spanish via the use of the hreflang tag.",
"Paraguay Spanish HREF LANG": "This webpage has alternate versions available in Paraguay Spanish via the use of the hreflang tag.",
"Belgium French HREF LANG": "This webpage has alternate versions available in Belgium French via the use of the hreflang tag.",
"Swiss French HREF LANG": "This webpage has alternate versions available in Swiss French via the use of the hreflang tag.",
"Luxembourg French HREF LANG": "This webpage has alternate versions available in Luxembourg French via the use of the hreflang tag.",
"Croatian HREF LANG": "This webpage has alternate versions available in Croatian via the use of the hreflang tag.",
"Dutch HREF LANG": "This webpage has alternate versions available in Dutch via the use of the hreflang tag.",
"Portuguese HREF LANG": "This webpage has alternate versions available in Portuguese via the use of the hreflang tag.",
"Brazilian Portuguese HREF LANG": "This webpage has alternate versions available in Brazilian Portuguese via the use of the hreflang tag.",
"Russian HREF LANG": "This webpage has alternate versions available in Russian via the use of the hreflang tag.",
"Serbian HREF LANG": "This webpage has alternate versions available in Serbian via the use of the hreflang tag.",
"Bulgarian HREF LANG": "This webpage has alternate versions available in Bulgarian via the use of the hreflang tag.",
"Czech HREF LANG": "This webpage has alternate versions available in Czech via the use of the hreflang tag.",
"Danish HREF LANG": "This webpage has alternate versions available in Danish via the use of the hreflang tag.",
"Estonian HREF LANG": "This webpage has alternate versions available in Estonian via the use of the hreflang tag.",
"Finnish HREF LANG": "This webpage has alternate versions available in Finnish via the use of the hreflang tag.",
"Hungarian HREF LANG": "This webpage has alternate versions available in Hungarian via the use of the hreflang tag.",
"Indonesian HREF LANG": "This webpage has alternate versions available in Indonesian via the use of the hreflang tag.",
"Italian HREF LANG": "This webpage has alternate versions available in Italian via the use of the hreflang tag.",
"Lithuanian HREF LANG": "This webpage has alternate versions available in Lithuanian via the use of the hreflang tag.",
"Latvian HREF LANG": "This webpage has alternate versions available in Latvian via the use of the hreflang tag.",
"Macedonian HREF LANG": "This webpage has alternate versions available in Macedonian via the use of the hreflang tag.",
"Norwegian Bokmål HREF LANG": "This webpage has alternate versions available in Norwegian Bokmål via the use of the hreflang tag.",
"Polish HREF LANG": "This webpage has alternate versions available in Polish via the use of the hreflang tag.",
"Romanian HREF LANG": "This webpage has alternate versions available in Romanian via the use of the hreflang tag.",
"Slovak HREF LANG": "This webpage has alternate versions available in Slovak via the use of the hreflang tag.",
"Slovenian HREF LANG": "This webpage has alternate versions available in Slovenian via the use of the hreflang tag.",
"Albanian HREF LANG": "This webpage has alternate versions available in Albanian via the use of the hreflang tag.",
"Swedish HREF LANG": "This webpage has alternate versions available in Swedish via the use of the hreflang tag.",
"Turkish HREF LANG": "This webpage has alternate versions available in Turkish via the use of the hreflang tag.",
"Ukrainian HREF LANG": "This webpage has alternate versions available in Ukrainian via the use of the hreflang tag.",
"Vietnamese HREF LANG": "This webpage has alternate versions available in Vietnamese via the use of the hreflang tag.",
"Chinese HREF LANG": "This webpage has alternate versions available in Chinese via the use of the hreflang tag.",
"Hebrew HREF LANG": "This webpage has alternate versions available in Hebrew via the use of the hreflang tag.",
"Korean HREF LANG": "This webpage has alternate versions available in Korean via the use of the hreflang tag.",
"Uruguay Spanish HREF LANG": "This webpage has alternate versions available in Uruguay Spanish via the use of the hreflang tag.",
"New Zealand English HREF LANG": "This webpage has alternate versions available in New Zealand English via the use of the hreflang tag.",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"Cart Functionality": "The site has a link to a shopping cart which is not categorized under any of the cart technologies we track (custom implementation or not tracked yet).",
"Firebase": "A scalable real time backend system for websites.",
"Organization Schema": "Organization i.e. school, NGO, Corporation.",
"Express": "A web application framework for node node.js - expressjs.",
"AutomotiveBusiness Schema": "Car repair, sales and general automotive business.",
"ContactPoint Schema": "A contact point for a department.",
"GeoCoordinates Schema": "Geographic co-ordinates of an event or location.",
"OpeningHoursSpecification Schema": "Opening hours of a business.",
"PostalAddress Schema": "A mailing address.",
"Brand Schema": "Brand name used by a company.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"Google Maps": "Google maps embedded into the webpage.",
"TikTok Embed": "Short form video embed.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"Google Direct": "Website is a direct publisher for Google ad content.",
"Ads.txt": "A public record of Authorized Digital Sellers for a website.",
"Less than 5 Ads.txt": "The site has an Ads.txt record and it has less than 5 DIRECT and/or RESELLER entries listed in it.",
"Less than 5 DIRECT Ads.txt": "The site has an Ads.txt record and it has less 5 DIRECT entries listed in it.",
"LinkedIn Ads": "LinkedIn advertising solutions.",
"Twitter Ads": "Twitter advertising includes conversion tracking and re-marketing tools.",
"Plans and Pricing": "The website contains a link to a \"Plans\" or \"Pricing\" page - useful for finding SaaS tools.",
"Shipping": "The website contains a link to a shipping page.",
"Facebook": "The website mentions facebook.com in some form.",
"LinkedIn": "The website mentions linkedin.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"TikTok": "The website mentions tiktok.com (but not Douyin) in some form.",
"Mandrill": "Mandrill is an email infrastructure service. Detailed analytics offer insight to measure email performance.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC None": "The domain has a DMARC policy of 'None'. A policy of 'none' means this DMARC record will not affect the delivery of email, but it will provide reports on where your outbound email appears to be coming from.",
"Microsoft Azure DNS": "This domain is verified with Microsoft Azure.",
"Google Cloud DNS": "High volume DNS services from Google Cloud Platform.",
"Google Domains": "DNS registered at Google Domains.",
"Google DNS": "DNS services provided by Google.",
"LetsEncrypt": "Let’s Encrypt is a free open Certificate Authority.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"velia.net": "Data center providers in Germany.",
"French Server Location": "The web server is located in France.",
"Apache": "Apache has been the most popular web server on the Internet since April 1996.",
"nginx": "nginx [engine x] is a HTTP server and mail proxy server written by Igor Sysoev.",
"AppleBot Disallow": "The website has disallow rules for Applebot.",
"Microsoft BingBot Disallow": "The website has disallow rules for Microsoft Bing Bot.",
"Alexa Bot Disallow": "The website has disallow rules for Alexa's ia_archiver bot.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network."
}