{
"Klaviyo": "Customer Lifecycle Management platform for Web Apps and eCommerce.",
"Klaviyo Identification": "Calls to Klaviyo Identification and tracking code.",
"Klaviyo Learnq": "Legacy JavaScript API from Klaviyo.",
"Rapleaf": "Marketing automation tools with the necessary data to help brands keep their customers engaged. Now TowerData.",
"Attentive": "Personalized mobile messaging platform.",
"Measured": "Incremental testing and market attribution tool.",
"Blotout": "A solution to post-cookie world issues by helping businesses increase sales, recover lost carts, and reduce their customer acquisition cost (CAC). It promises to do this by restoring customers' identities while also superc",
"TrueFit": "eCommerce conversion optimization tool.",
"Intelligems": "Intelligems offers Shopify merchants data-driven solutions to optimize their content, pricing, discounts, and shipping rates for maximum profitability.",
"Nosto": "Nosto enables online retailers to deliver their customers a personalized shopping experience.",
"Forter": "Fraud prevention decision as a service system.",
"LiveRamp": "CRM Retargeting & Data Onboarding app.",
"Kimonix": "Kimonix helps manage eCommerce merchandising with personalization and advanced analytics for enhanced retail abilities.",
"Monocle": "Monocle offers AI-powered incentives to increase profits by 35% without compromising brand equity or margins.",
"BlueConic": "BlueConic allows you to recognize an individual at any touchpoint and synchronize their intent.",
"Recart": "Shopping cart abandonment prevention system - previously known as GhostMonitor.",
"Rivo Loyalty": "Fast-growing Loyalty & Referrals platform for Shopify. Competitor to Smile.io and Loyalty Lion.",
"Tatari": "Tatari measures TV advertising and helps companies optimize their campaigns.",
"Northbeam": "Marketing attribution for eCommerce intelligence.",
"Retention.com": "This product is designed to help businesses increase their revenue by reducing customer abandonment and improving customer retention.",
"Heap": "Heap automatically captures every user action in your web app and lets you measure it all.",
"GrowthBook": "GrowthBook is an open-source tool for feature flags and A/B testing, empowering companies with customized testing capabilities.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Facebook Signal": "Journalists use Signal to surface relevant trends, photos, videos and posts from Facebook and Instagram for use in their storytelling and reporting.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"TikTok Conversion Tracking Pixel": "TikTok advertising conversion tracking pixel.",
"Bing Universal Event Tracking": "Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.",
"Google Conversion Linker": "Detects the ad click information in your conversion page URLs and stores this information to associate an ad click with a conversion.",
"DoubleClick Floodlight": "Floodlight is feature of DoubleClick ads that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads.",
"Twitter Website Universal Tag": "A tool from Twitter that makes it possible for advertisers to track website conversions and manage tailored audience campaigns.",
"Twitter Conversion Tracking": "Twitter ads conversion tracking code.",
"Twitter Analytics": "A tool that helps website owners understand how much traffic they receive from Twitter and the effectiveness of Twitter integrations on their sites. Includes Twitter Conversion Tracking.",
"Snowplow": "Open source analytics that you store yourself.",
"PostHog": "Self hosted analytics tool.",
"Matomo": "Matomo is an open source web analytics software. It gives interesting reports on your website visitors, your popular pages, the search engines keywords they used, the language they speak and so much more. Previously known as Piwik Web Analytics.",
"Microsoft Clarity": "Free-to-use analytics product for webmasters that shows how people are using your website.",
"PayPal Marketing Solutions": "Get powerful marketing tools designed to help increase your sale. Includes PayPal Credit, Fast Checkout and Venmo Accept options.",
"Okendo": "Customer reviews for eCommerce sites.",
"Fondue": "Service that helps businesses drive profitable growth by ditching discount codes and giving cash back instead.",
"Zowie": "Zowie is an AI-powered customer service automation platform for ecommerce brands that want to improve proactive customer service.",
"UserWay": "Web Accessibility Widget",
"Limechat": "Commerce chatbot.",
"Slack": "Messaging app for teams that makes working together simple and efficient.",
"Reeview": "Product video reviews for eCommerce.",
"GovX": "Military & Government exclusive eCommerce discount provider.",
"Cloudflare Bot Manager": "Stop bad bots by using threat intelligence.",
"MailChimp": "MailChimp is a widely used Mailng List delivery and support service.",
"Elfsight": "Social website widget provider.",
"Judge Me": "Fully-featured widget to collect and display product reviews for eCommerce.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"reCAPTCHA": "Anti-bot CAPTCHA widget from Google.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"Global Privacy Control": "This product helps you take control of your privacy by allowing you to globally opt out of data collection and data sharing.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 100k": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 100k.",
"CrUX Top 50k": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 50k.",
"Cloudflare Radar": "The website appears on the Cloudflare Radar Top 1m sites list",
"Cloudflare Radar Top 50k": "The website appears in the Cloudflare Radar Top 50,000.",
"OnlineWebFonts": "Free font provider.",
"Google Identity Platform": "Google Sign-In is a secure authentication system that enables users to sign in with their Google account.",
"Typekit": "Typekit is the easiest way to use real fonts on the web. It's a subscription-based service for linking to high-quality Open Type fonts from some of the world's best type foundries.",
"English HREF LANG": "This webpage has alternate versions available in English via the use of the hreflang tag.",
"Australian English HREF LANG": "This webpage has alternate versions available in Australian English via the use of the hreflang tag.",
"Irish English HREF LANG": "This webpage has alternate versions available in Irish English via the use of the hreflang tag.",
"Jamaican English HREF LANG": "This webpage has alternate versions available in Jamaican English via the use of the hreflang tag.",
"New Zealand English HREF LANG": "This webpage has alternate versions available in New Zealand English via the use of the hreflang tag.",
"Trinidad English HREF LANG": "This webpage has alternate versions available in Trinidad English via the use of the hreflang tag.",
"South African English HREF LANG": "This webpage has alternate versions available in South African English via the use of the hreflang tag.",
"Spanish HREF LANG": "This webpage has alternate versions available in Spanish via the use of the hreflang tag.",
"Mexican Spanish HREF LANG": "This webpage has alternate versions available in Mexican Spanish via the use of the hreflang tag.",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"Shopify": "Hosted shopping experience with multiple themes and requires very little programming experience.",
"Tapcart": "Mobile ecommerce app for Shopify.",
"Inveterate": "Inveterate provides fast, reliable membership programs for Shopify's high-growth merchants.",
"NoFraud for Shopify": "NoFraud offers zero fraud liability for Shopify stores.",
"Videowise": "This product enables merchants to add interactive shopping features to their videos to give their customers an enhanced shopping experience.",
"Render Better": "A website optimization service that helps Shopify stores quickly improve their load times and performance without the need for a developer.",
"MailChimp for Shopify": "Connect your Shopify store with your MailChimp account.",
"W3 - Order Status": "Manage your order production processes and notify your customers.",
"Recart for Shopify": "Messenger Marketing app for Shopify.",
"Shopify Gift Cards": "This Shopify website supports the redemption of Shopify gift cards which may infer they are using Shopify Plus.",
"AfterSell": "Post checkout upsell for Shopify.",
"pushowl": "Push notifications to customers even after they have left your store.",
"Social Snowball": "Affiliate Shopify app.",
"Shopify US Dollar": "Shopify website which defaults to US dollar currency. USD is also used American Samoa, British Indian Ocean Territory (also GBP), British Virgin Islands, Caribbean Netherlands ad Ecuador.",
"Shopify Conversions": "This Shopify instance uses Shopify's analytics object to load tools like Google Analytics.",
"Shopify Custom Theme": "This site is using a custom Shopify Theme and not one from the Shopify Theme template library.",
"USA and Canada Shipping": "Shipping options for USA and Canada only.",
"Ships to China": "Shopify store shipping to China.",
"Ships to Japan": "Shopify store shipping to Japan.",
"Shipping to over 100 Countries": "Shopify store shipping to over 100 countries (but less than 200).",
"Scandinavian Shipping": "Shipping to all of Scandinavia - Denmark, Finland, Iceland, Norway and Sweden.",
"Shopify Account": "This Shopify site allows you to login to an existing account you may have created to continue shopping.",
"Postscript": "SMS and MMS marketing for Shopify.",
"Shopify SMS Marketing": "SMS marketing sends messages to your phone regarding the Shopify store products.",
"Shopify Email Marketing": "Shopify store has enabled email marketing.",
"1000 Shopify Products": "More than 1000 products listed.",
"500 Shopify Products": "More than 500 products listed.",
"Global-e": "Global-e enables seamless cross-border e-commerce for retailers that want to sell internationally.",
"Shopify Plus": "Shopify Plus is an ecommerce platform for high-volume and enterprise merchants.",
"Novel": "Drop NFTs and tokengate products, content, and discounts in minutes.",
"Because": "Transform your Shopify site into a dynamic conversion tool. Increase visitor conversions with no-code, dynamic messaging at every stage of their journey.",
"Organization Schema": "Organization i.e. school, NGO, Corporation.",
"Facebook Domain Verification": "Domain Verification provides a way for you to claim ownership of your domain in Facebook Business Manager.",
"Google Cloud Functions": "Event-driven serverless compute platform.",
"Amazon API Gateway": "Create, publish, maintain, monitor, and secure APIs at any scale.",
"Parcel": "Zero configuration build tool,",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Mobile Non Scaleable Content": "This content is formatted for mobile devices, it does not allow the content to be scaled.",
"AJAX Libraries API": "The AJAX Libraries API is a content distribution network and loading architecture for the most popular, open source JavaScript libraries.",
"UNPKG": "unpkg is a fast, global content delivery network for everything on npm.",
"Cloudflare": "Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"Facebook CDN": "This page has content that links to the Facebook content delivery network.",
"CloudFront": "Amazon CloudFront is a web service for content delivery. It integrates with other Amazon Web Services to give developers and businesses an easy way to distribute content to end users with low latency, high data transfer speeds, and no commitments.",
"jsDelivr": "A free CDN where Javascript developers can host their files. Encompasses MaxCDN, and BootstrapCDN.",
"NoFraud": "Eliminate chargeback liability and reduce false positives.",
"TryNow": "Try before you buy system.",
"Shopify Pay": "Shop Pay PCI compliant end to end payment solution from Shopify.",
"Amazon Payments": "With Amazon FPS, developers can accept payments on their website for selling goods or services, raise donations, execute recurring payments, and send payments.",
"PayPal": "The website accepts payments with PayPal.",
"Visa": "The website accepts payments with Visa.",
"MasterCard": "The website accepts payments with MasterCard.",
"American Express": "The website accepts payments with American Express.",
"Apple Pay": "The website accepts payments with Apple Pay.",
"Pound Sterling": "The website uses the £ symbol on its website - meaning it may accept payment in this British currency.",
"Google Pay": "Google Pay API for easy payments.",
"PayPal Button": "This page contains content from PayPal which includes checkout buttons.",
"PayPal Express Checkout": "Express Checkout eliminates one of the major causes of checkout abandonment by giving buyers all the transaction details at once, including order details, shipping options, insurance choices, and tax totals.",
"Japanese Yen": "The website uses the ¥ symbol on its website - meaning it may accept payment in this Japanese currency.",
"Euro": "The website uses the € symbol on its website - meaning it may accept payment in Euros.",
"PayPal JavaScript SDK": "PayPal JavaScript SDK system valid from 2019.",
"Klarna": "Klarna Checkout takes the tries to take the hassle out of buying on mobile devices.",
"Facebook Pay": "Way to pay on the apps you already use (Facebook, Instragram, Messenger and WhatsApp).",
"Firework": "Firework is a video commerce platform that enables brands to incorporate shoppable videos and livestream shopping into their digital storefronts, boosting engagement and sales.",
"TikTok Embed": "Short form video embed.",
"Gorgias": "Customer support helpdesk system for eCommerce.",
"Google Search Appliance": "Google Search for Work system provides searching of internal business systems.",
"Greenhouse": "Talent based recruitment software.",
"Sentry": "JavaScript bug tracking software through Sentry's javascript client Raven.",
"Google Hosted Libraries": "Google Hosted Libraries is a globally available content distribution network for the most popular, open-source JavaScript libraries.",
"Google Hosted jQuery": "jQuery hosted at Google.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery Validate": "JQuery Form Validation Plugin.",
"jQuery 1.9.1": "jQuery version 1.9.1",
"jQuery Waypoints": "Waypoints is a small jQuery plugin that makes it easy to execute a function whenever you scroll to an element.",
"jQuery 2.1.4": "jQuery version 2.1.4",
"lazySizes": "Lazy loader for images (responsive and normal), iframes and scripts, that detects any visibility changes triggered through user interaction, CSS or JavaScript without configuration.",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"core-js": "Modular standard library for JavaScript.",
"Boomerang": "boomerang is a piece of javascript that you add to your web pages, where it measures the performance of your website from your end user's point of view.",
"HTML5 History API": "A standardized way to manipulate the browser history via script.",
"React": "A JavaScript library for building user interfaces from Facebook.",
"Backbone.js": "Backbone supplies structure to JavaScript-heavy applications.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"lodash": "Lo-dash is an alternative and a drop-in replacement for Underscore.js.",
"Classnames": "Javascript utility for conditionally joining classNames together.",
"Day.js": "Day.js is a javascript date time library.",
"JavaScript Modules": "Modern browsers now support native module functionality, optimizing loading and efficiency. Import and export statements are key for using native JavaScript modules.",
"matchMedia": "matchMedia polyfill for testing media queries in JS.",
"BounceX": "Monetization of bounced visitors from a website. Shows ads as soon as the visitor tries to leave. Previously Bounce Exchange. Now Wunderkind.",
"Superfiliate": "Superfiliate helps boost influencer partnerships with co-branded landing pages and rewards, elevating brand outreach.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Google Remarketing": "Google code specifically for remarketing/retargeting based advertising.",
"Snap Pixel": "With the Snap Pixel, advertisers can track their customers journey. Snapchat Ads.",
"Google Floodlight Sales": "Implementation of the Google Floodlight Sales Google Marketing Platform system.",
"Google Floodlight Counter": "The Floodlight Counter tag allows you to count the number of times someone visits your site after clicking on an advertisement for it.",
"Twitter Ads": "Twitter advertising includes conversion tracking and re-marketing tools.",
"AppNexus": "Provides access to the major exchanges and aggregators, as well as cloud infrastructure scalable to billions of ad impressions a day with a layer of real-time decisioning on top.",
"Podsights": "Podsights advertising tool.",
"LiveIntent": "Email based ad system.",
"Wunderkind": "Wunderkind is a performance marketing solution that helps brands acquire and retain new customers, offering a new revenue channel.",
"Amazon Ad System": "This site has identifiers that shows it is using Amazon Ad System.",
"Amazon Associates": "Launched in 1996, Associates is Amazon.com's affiliate marketing program. By linking to Amazon products and services you can add content for the sites visitors and receive up to 10% in referral fees.",
"Commission Junction": "A ValueClick, inc. company a global leader in affiliate marketing. Provides affiliate links.",
"Beeswax": "Programmatic advertising system.",
"Everflow": "Affiliate tracking platform",
"The Trade Desk": "Data-driven marketing suite that offers marketers a single place to buy all forms of online media.",
"The Trade Desk Universal Pixel": "The Trade Desk Universal Pixel is a tracking tag that allows multiple processes to be managed with one pixel added to an entire website. It is a JavaScript (JS) tag that can be used to create conversion tracking tags either through the platform UI or API.",
"Taboola": "Personalized recommendations technology.",
"AppLovin": "Global technology ad platform.",
"Extreme Reach": "Platform for video ad campaign workflow.",
"Corso": "Corso is an all-in-one platform for Shopify, offering shipping protection, returns, exchanges, and warranty management services to streamline post-purchase processes profitably.",
"Shipping": "The website contains a link to a shipping page.",
"Careers": "The website contains a link to a careers / job opportunities / work with us style page.",
"TikTok": "The website mentions tiktok.com (but not Douyin) in some form.",
"Facebook": "The website mentions facebook.com in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"Find a Store": "The website has a link to a Store Locator / Find a Store / Store Finder style page.",
"Accessibility Statement": "A statement that outlines how a website has been designed to be accessible to people with disabilities.",
"Members Page": "The website contains a link to a members page or a members portal type or a membership page.",
"Wholesale": "The website contains a link to an \"Wholesale\" style page.",
"Apple App Link": "Links to an Apple App.",
"Google Play Store Link": "Links to a Game/Movie/App/Book on the Google Play Store.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"Mailgun": "Mailgun is a set of APIs that allow you to send, receive, track and store email effortlessly.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"Google Apps for Business": "Web-based email, calendar, and documents for teams. Renamed to Google Apps for Work, but now known as G Suite from Google Cloud.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC Reject": "The domain has a DMARC policy of 'Reject'. This policy tells the mail server to reject emails that fail DMARC checks, preventing them from being delivered at all.",
"Shopify Hosted": "The IP of this system is on Shopify.",
"Cloudflare Hosting": "Supercharged web hosting service.",
"Google": "Site hosted on Google infrastructure.",
"Google Cloud": "Website hosted on Google Cloud Platform - includes Google Compute Engine.",
"Google Cloud Global Multi-Region": "Google Cloud IPs tagged as 'Global' by Google.",
"Canadian Server Location": "The web server is located in Canada.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"LetsEncrypt": "Let’s Encrypt is a free open Certificate Authority.",
"HSTS": "Forces browsers to only communicate with the site using HTTPS.",
"Cloudflare DNS": "DNS services provided by Cloudflare.",
"Envoy": "Open source edge and service proxy.",
"IPv6": "The website has an IPv6 record.",
"nginx": "nginx [engine x] is a HTTP server and mail proxy server written by Igor Sysoev.",
"Cloudflare CDN": "Content owned by this site hosted on the Cloudflare CDN.",
"Google AdsBot Disallow": "The website has disallow rules for Google AdsBot.",
"Ahrefs Bot Disallow": "The website has disallow rules for Ahrefs Bot.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly."
}