{
"Metricool": "Marketing analytics software.",
"Active Campaign": "Marketing automation, email marketing and behavioral analysis.",
"Facebook Pixel": "Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.",
"Facebook Signal": "Journalists use Signal to surface relevant trends, photos, videos and posts from Facebook and Instagram for use in their storytelling and reporting.",
"Google Analytics": "Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.",
"Google Analytics 4": "Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.",
"Twitter Website Universal Tag": "A tool from Twitter that makes it possible for advertisers to track website conversions and manage tailored audience campaigns.",
"Twitter Conversion Tracking": "Twitter ads conversion tracking code.",
"Twitter Analytics": "A tool that helps website owners understand how much traffic they receive from Twitter and the effectiveness of Twitter integrations on their sites. Includes Twitter Conversion Tracking.",
"Global Site Tag": "Google's primary tag for Google Measurement/Conversion Tracking, Adwords and DoubleClick.",
"Google Conversion Linker": "Detects the ad click information in your conversion page URLs and stores this information to associate an ad click with a conversion.",
"Reddit Conversion Tracking": "Conversion tracking system from Reddit.",
"Microsoft Clarity": "Free-to-use analytics product for webmasters that shows how people are using your website.",
"Bing Universal Event Tracking": "Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.",
"LinkedIn Insights": "The LinkedIn Insight Tag is a piece of lightweight JavaScript code that you can add to your website to enable in-depth campaign reporting and unlock valuable insights about your website visitors and for conversion optimization of ads.",
"Pinterest Conversion Tracking": "Tag that allows you to track actions people take on your website after viewing your Promoted Pin.",
"TikTok Conversion Tracking Pixel": "TikTok advertising conversion tracking pixel.",
"Facebook Domain Insights": "This website contains tracking information that allows admins to see Facebook Insights out of Facebook to this domain.",
"Slack": "Messaging app for teams that makes working together simple and efficient.",
"Google Font API": "The Google Font API helps you add web fonts to any web page.",
"COVID-19": "This website mentions COVID-19 / Novel Coronavirus.",
"Google Tag Manager": "Tag management that lets you add and update website tags without changes to underlying website code.",
"US Privacy User Signal Mechanism": "The US Privacy API (USP API) is a lightweight API used to communicate signals represented in the US Privacy String.",
"CrUX Dataset": "CrUX is a data collection system that gathers information about how real users interact with websites. This website is included in the user experiences data gathered from Google Chrome and thus considered sufficiently popular on the Internet.",
"CrUX Top 50k": "Relative measure of site popularity within the CrUX dataset, measured by the total number of navigations on the origin. This site is in the top 50k.",
"AdChoices in Canada": "AdChoices Canada provides information about digital advertising technologies, allowing users to make informed decisions about their online experiences.",
"Pinterest": "Content from the social image sharing website Pinterest.",
"Cloudflare Radar": "The website appears on the Cloudflare Radar Top 1m sites list",
"Cloudflare Radar Top 50k": "The website appears in the Cloudflare Radar Top 50,000.",
"Cloudflare Radar Top 100k": "The website appears in the Cloudflare Radar Top 100,000.",
"Spanish HREF LANG": "This webpage has alternate versions available in Spanish via the use of the hreflang tag.",
"French HREF LANG": "This webpage has alternate versions available in French via the use of the hreflang tag.",
"Chinese HREF LANG": "This webpage has alternate versions available in Chinese via the use of the hreflang tag.",
"Russian HREF LANG": "This webpage has alternate versions available in Russian via the use of the hreflang tag.",
"Japanese HREF LANG": "This webpage has alternate versions available in Japanese via the use of the hreflang tag.",
"English HREF LANG": "This webpage has alternate versions available in English via the use of the hreflang tag.",
"Arabic HREF LANG": "This webpage has alternate versions available in Arabic via the use of the hreflang tag.",
"German HREF LANG": "This webpage has alternate versions available in German via the use of the hreflang tag.",
"Malaysian HREF LANG": "This webpage has alternate versions available in Malaysian via the use of the hreflang tag.",
"Ukrainian HREF LANG": "This webpage has alternate versions available in Ukrainian via the use of the hreflang tag.",
"Vietnamese HREF LANG": "This webpage has alternate versions available in Vietnamese via the use of the hreflang tag.",
"Taiwan Chinese HREF LANG": "This webpage has alternate versions available in Taiwan Chinese via the use of the hreflang tag.",
"Indonesian HREF LANG": "This webpage has alternate versions available in Indonesian via the use of the hreflang tag.",
"Thai HREF LANG": "This webpage has alternate versions available in Thai via the use of the hreflang tag.",
"Italian HREF LANG": "This webpage has alternate versions available in Italian via the use of the hreflang tag.",
"Portuguese HREF LANG": "This webpage has alternate versions available in Portuguese via the use of the hreflang tag.",
"Turkish HREF LANG": "This webpage has alternate versions available in Turkish via the use of the hreflang tag.",
"Polish HREF LANG": "This webpage has alternate versions available in Polish via the use of the hreflang tag.",
"Korean HREF LANG": "This webpage has alternate versions available in Korean via the use of the hreflang tag.",
"English - Inferred": "Based on the title and description text the website content is potentially English.",
"Cart Functionality": "The site has a link to a shopping cart which is not categorized under any of the cart technologies we track (custom implementation or not tracked yet).",
"ASP.NET": "ASP.NET is a web application framework marketed by Microsoft that programmers can use to build dynamic web sites, web applications and XML web services. It is part of Microsoft's .NET platform and is the successor to Microsoft's Active Server Pages (ASP) technology.",
"Facebook Domain Verification": "Domain Verification provides a way for you to claim ownership of your domain in Facebook Business Manager.",
"Organization Schema": "Organization i.e. school, NGO, Corporation.",
"PostalAddress Schema": "A mailing address.",
"jsDelivr": "A free CDN where Javascript developers can host their files. Encompasses MaxCDN, and BootstrapCDN.",
"GStatic Google Static Content": "Google has off-loaded static content (Javascript/Images/CSS) to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.",
"Microsoft Azure Blob Storage": "Windows Azure Blob storage is a service for storing large amounts of unstructured data that can be accessed from anywhere in the world via HTTP or HTTPS.",
"Cloudflare": "Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.",
"Azure Edge": "Content delivered via Azure Edge Network",
"Viewport Meta": "This page uses the viewport meta tag which means the content may be optimized for mobile content.",
"IPhone / Mobile Compatible": "The website contains code that allows the page to support IPhone / Mobile Content.",
"Apple Mobile Web Clips Icon": "This page contains an icon for iPhone, iPad and iTouch devices.",
"Google Maps": "Google maps embedded into the webpage.",
"Google Maps API": "Google Maps has a wide array of APIs that let you embed the functionality of Google Maps.",
"Braintree": "Braintree is the easiest way to accept payments online and on a mobile app. Owned by PayPal.",
"PayPal": "The website accepts payments with PayPal.",
"MasterCard": "The website accepts payments with MasterCard.",
"Visa": "The website accepts payments with Visa.",
"Japanese Yen": "The website uses the ¥ symbol on its website - meaning it may accept payment in this Japanese currency.",
"Euro": "The website uses the € symbol on its website - meaning it may accept payment in Euros.",
"Pound Sterling": "The website uses the £ symbol on its website - meaning it may accept payment in this British currency.",
"Stripe": "Stripe makes it easy for developers to accept credit cards on the web.",
"TikTok Embed": "Short form video embed.",
"jGrowl": "jGrowl is a jQuery plugin that raises unobtrusive messages within the browser.",
"Typeahead.js": "typeahead.js is an autocomplete library from Twitter.",
"Modernizr": "Modernizr allows you to target specific browser functionality in your stylesheet.",
"Modernizr 2.8": "Modernizr version 2.8.*",
"html5shiv": "HTML5 IE enabling script shim.",
"yepnope": "yepnope is an asynchronous conditional resource loader that allows you to load only the scripts that your users need.",
"Facebook for Websites": "Allows a user to make a website more sociable and connected with integrations from the hugely popular Facebook website.",
"Facebook SDK": "JavaScript SDK enables you to access all of the features of the Graph API via JavaScript, and it provides a rich set of client-side functionality for authentication and sharing. It differs from Facebook Connect.",
"jQuery": "JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.",
"jQuery Cookie": "A simple, lightweight jQuery plugin for reading, writing and deleting cookies.",
"jQuery Easing": "A jQuery extension that provides functionality to \"ease\" things onto or off of the screen.",
"jQuery 2.1.1": "jQuery version 2.1.1",
"Respond": "A fast & lightweight polyfill for min/max-width CSS3 Media Queries (for IE 6-8, and more)",
"es6 promise": "A polyfill for ES6-style Promises.",
"Intersection Observer": "API that can be used to understand the visibility and position of DOM elements relative to a containing element or to the top-level viewport.",
"OWL Carousel": "Touch enabled jQuery plugin that lets you create a carousel slider.",
"FedEx": "US based global courier services.",
"FedEx Ground": "1-5 business day delivery by Fedex.",
"TNT": "TNT Express is a Dutch owned global courier delivery services company.",
"UPS": "US based package delivery company.",
"DHL": "German division of Deutsche Post providing global package logistics.",
"Japan Post": "Privatized Japanese mail delivery company.",
"Canada Post": "Canada's primary postal operator.",
"Facebook Custom Audiences": "Custom Audiences from your website makes it possible to reach people who visit your website and deliver the right message to them on Facebook.",
"DoubleClick.Net": "DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.",
"Twitter Ads": "Twitter advertising includes conversion tracking and re-marketing tools.",
"Google Remarketing": "Google code specifically for remarketing/retargeting based advertising.",
"Reddit Ads": "Ads from social network Reddit.",
"Taboola": "Personalized recommendations technology.",
"LinkedIn Ads": "LinkedIn advertising solutions.",
"Spotify Advertising": "Measure conversion events that matter across Spotify and non-Spotify campaigns.",
"Snap Pixel": "With the Snap Pixel, advertisers can track their customers journey. Snapchat Ads.",
"Shipping": "The website contains a link to a shipping page.",
"Google Analytics Opt-Out Privacy": "A page to opt-out of Google Analytics tracking.",
"Facebook": "The website mentions facebook.com in some form.",
"LinkedIn": "The website mentions linkedin.com in some form.",
"Twitter": "The website mentions twitter.com in some form.",
"Instagram": "The website mentions Instagram in some form.",
"TikTok": "The website mentions tiktok.com (but not Douyin) in some form.",
"Cookie Policy": "A cookie policy is a statement that outlines all the cookies used on a website, explicitly detailing each cookie's purpose and use.",
"Events Page": "The website contains a link to an \"Events\" or \"Calendar\" page.",
"YouTube Link": "This website mentions YouTube.com on it in some form or another.",
"EDAA": "Manage your online advertising preferences with EDAA's Your Online Choices tool. Customize your ad settings and opt out of targeted ads for a better online experience.",
"Sendgrid": "SendGrid's cloud-based email infrastructure provides businesses with email delivery management.",
"Google Apps for Business": "Web-based email, calendar, and documents for teams. Renamed to Google Apps for Work, but now known as G Suite from Google Cloud.",
"SPF": "The Sender Policy Framework is an open standard specifying a technical method to prevent sender address forgery.",
"Microsoft Azure DNS": "This domain is verified with Microsoft Azure.",
"DMARC": "A technical specification created by a group of organizations that want to help reduce the potential for email-based abuse",
"DMARC None": "The domain has a DMARC policy of 'None'. A policy of 'none' means this DMARC record will not affect the delivery of email, but it will provide reports on where your outbound email appears to be coming from.",
"Cloudflare Hosting": "Supercharged web hosting service.",
"Cloudflare DNS": "DNS services provided by Cloudflare.",
"SSL by Default": "The website redirects traffic to an HTTPS/SSL version by default.",
"HSTS": "Forces browsers to only communicate with the site using HTTPS.",
"IPv6": "The website has an IPv6 record.",
"Cloudflare CDN": "Content owned by this site hosted on the Cloudflare CDN.",
"Google Webmaster": "Webmaster tools provide you with a free and easy way to make your site more Google-friendly.",
"Content Delivery Network": "This page contains links that give the impression that some of the site contents are stored on a content delivery network."
}